Keyword & content strategy
Keyword research, SERP and intent analysis, topical maps, clusters, content briefs, and page-type selection.
38%
Best tweets about SEO
50 Best Tweets About SEO (2026)
Explore the best tweets about SEO, covering search strategy, technical audits, content, links, algorithm updates, experiments, traffic, and rankings.
Practical SEO analysis, experiments, technical fixes, content strategy, links, algorithm changes, and measurable search results.
- Creators
- 31
- Updated
Original Xholic analysis
What 50 top SEO posts reveal
The supplied SEO conversation concentrates on practical execution: technical access, content maintenance, internal linking, CTR work, and commercial-intent pages. AI-search discussion broadens attention to brand and third-party visibility, while posts differ on how much GEO-specific work should change foundational SEO. The highest-scoring outliers in the supplied analytics are concrete technical and checklist-style posts; tutorial posts have a 30.9 median all-time score.
- Dominant tone
- Positive
- Median score
- 24.1
- Leading format
- Tutorial
- Recent posts
- 30%
42% of posts
All-time engagement
26% of posts
Published in 90 days
Conversation map
The themes creators return to
AI search & generative visibility (GEO)
AI Overviews, LLM citations, GEO/AEO, third-party mentions, Reddit/listicles, and optimization for AI discovery.
34%
Commercial & programmatic SEO
SaaS, ecommerce, startup, and programmatic tactics focused on comparison, alternatives, category, feature, and bottom-funnel pages.
24%
On-page optimization & CTR
Titles, meta descriptions, headings, snippets, CTR improvements, and aligning on-page copy with query intent.
24%
Technical SEO & indexability
Crawling, rendering, indexing, canonicalization, crawl budget, site speed, schema, and information architecture fixes.
24%
Content optimization & pruning
Refreshing, merging, pruning, rewriting, and expanding existing pages to improve rankings and avoid cannibalization.
22%
Internal linking & site architecture
Internal-link structures, orphan-page fixes, navigation, PageRank distribution, and linking content to revenue pages.
20%
Links, authority & digital PR
Backlinks, digital PR, citations, entity signals, authority building, and pragmatic link-acquisition approaches.
18%
Tone and stance
Sentiment Positive leads
Author posture Supportive leads
Performance benchmark
- Median likes
- 49
- Median reposts
- 5
- Median replies
- 9
- Median views
- 4K
Posts with media make up 62% of this collection. Their median all-time score is 31.6, compared with 9.77 for text-only posts.
Format mix
- Tutorial 26% · score 30.9
- Opinion 24% · score 7.62
- Announcement 18% · score 51.0
- Case Study 16% · score 28.1
Consensus and debate
Where creators agree, and where they do not
Shared view
Foundational execution is a recurring focus
These posts present indexability, intent alignment, internal linking, titles, and content maintenance as connected parts of an SEO program rather than isolated tasks.
Shared view
Existing visibility is a source of optimization opportunities
The cited posts recommend auditing existing URLs and prioritizing pages with positions 4–20 or high impressions and low CTR for updates, rewrites, title changes, or other improvements, followed by measurement.
Shared view
Commercial-intent pages are frequently prioritized
Several posts prioritize commercial queries such as alternatives, comparisons, reviews, and category terms. They also recommend using SERP patterns and, where available, paid-search conversion data to inform page types and targeting.
Shared view
AI visibility is often framed as an extension of SEO
Google-sourced guidance in the set says generative search remains rooted in core ranking and quality systems. Other posts extend SEO work into brand, reputation, and third-party surfaces, framing AI visibility as an expansion of the remit rather than a wholly separate discipline.
Open debate
The role of top-of-funnel content is unsettled
One post argues for shifting emphasis toward “best” and “vs” terms, while another reports that a basic category query generated meaningful B2B SaaS conversions. A third favors campaigns grounded in broader marketing and brand context rather than algorithm-focused tactics.
Open debate
GEO tactics face a credibility and authenticity question
Posts advocating third-party mentions and listicle presence sit alongside Google-sourced guidance to avoid inauthentic mentions and focus on people-first, foundational SEO. Another post argues that AI recommendations cannot simply be forced through self-promotional content.
Open debate
Tactics evolve while foundations remain a common reference point
One post says the era of schema “tricks” is over; another emphasizes rendering constraints and placement of structured data; a third argues that technical quality, useful content, and promotion remain the enduring foundations.
What performs
Patterns behind standout posts
Technical and checklist guidance appears in the largest outliers
The three highest-scoring supplied outliers are a technical-rendering post (914.5), a comprehensive SEO task list (876.36), and a startup audit checklist (394.35). In this set, concrete technical and checklist-style guidance appears in the largest outliers.
Tutorials have a 30.9 median all-time score
Tutorial-format posts have a supplied median all-time score of 30.9. The cited examples use ordered workflows for content audits, topic creation, and title improvement.
Media posts have a higher median score in this set
Posts with media have a supplied median all-time score of 31.635, compared with 9.769 for text-only posts. This is a descriptive comparison for the supplied set, not evidence that media caused the difference.
Statistical standouts
- View standout post 1 Score 914.5 · 37.98× median
- View standout post 2 Score 876.4 · 36.39× median
- View standout post 3 Score 394.4 · 16.38× median
- View standout post 4 Score 220.2 · 9.14× median
- View standout post 5 Score 208.3 · 8.65× median
Creator landscape
Who shapes this conversation
The five most represented creators account for 20% of the selected posts.
-
1. Aleyda Solis 🕊️
@aleyda
2 posts
-
2. Okara
@askOkara
2 posts
-
3. Charles Floate 📈
@Charles_SEO
2 posts
-
4. Cody Schneider
@codyschneider
2 posts
-
5. Joe Davies
@fatjoedavies
2 posts
-
6. Flavio Amiel
@fba
2 posts
Charles Floate covers technical implementation and campaign execution
Charles Floate’s two cited posts pair detailed claims about rendering and HTML placement with a self-reported staged campaign built around entity signals, site work, content, and links.
Okara emphasizes actionable maintenance workflows
Okara’s cited posts emphasize a broad operational checklist and a query-level workflow focused on positions 8–20, high impressions, and low CTR.
Cody Schneider links AI-enabled workflows with measurement
Cody Schneider’s posts describe workflows for identifying commercially useful terms, reviewing SERPs, publishing through systems, and connecting organic activity to conversion measurement.
How this analysis was made
Themes, sentiment, stance, and post format are classified per tweet. All counts, shares, medians, creator concentration, freshness, and performance comparisons are then calculated directly from the published snapshot.
Xholic's all-time score compares engagement while accounting for reach, post age, and creator consistency. It is used for relative comparisons within this collection.
This report analyzes the exact 50-post snapshot shown below. AI identifies editorial categories and drafts explanations; all statistics are calculated from the snapshot, and every narrative claim is checked against cited posts before publication.
Best SEO tweets
Top SEO tweets from 31 creators
Ranked 01–50
- 01
@Charles_SEO ·
The LEAD search engineer at Google just dropped a brand new blog post that confirms something most SEOs have never even heard of... Googlebot only fetches the first 2MB of your pages HTML = Everything after that cutoff doesn't exist to Google!!! Not fetched, not rendered, not indexed. And the Web Rendering Service is completely STATELESS - Meaning it clears local storage and session data between every request, so if your content depends on cookies or session state to render, Google can't see it. External CSS and JS files are fetched SEPARATELY with their own 2MB limit per file, and PDFs get a 64mb limit. So the structure and order of your code literally matters! And is why some CMSs are so much better out the box than others... Make sure you put your meta tags, title, canonicals, and structured data as HIGH as possible in the document. If they're below the 2MB cutoff, Google doesn't know they exist. Most OnPage SEO guides never take any of this into account, but most OnPage is surface-level. The real edge is understanding the infrastructure your content passes through before Google even evaluates it.
- 02
@askOkara ·
"SeO iS EaSY" SEO: > fix indexing issues > add breadcrumbs > add canonical tags > fix core web vitals > fix orphan pages > add schema markup > fix heading structure > write original content > avoid duplicate content > get high quality backlinks > use clean, descriptive urls > fix broken links and 404s > check js content is crawlable > fix keyword cannibalization > make the site mobile friendly > add author bio / e-a-t signals > make titles 50-60 characters > write unique meta descriptions > merge thin or overlapping pages > optimize images and add alt text > match every page to search intent > find high volume, low kd keywords > add internal links to important pages > publish comparison/alternatives pages > write the best listicles in your category > create topic clusters around pillar pages > add a google business profile for local seo > monitor pages losing traffic and rankings > validate schema using google's rich results test > create dedicated pages for features / use cases > update dateModified when you refresh content > find old pages ranking on page 2 and update them > submit your sitemap to bingwebmaster and gsc > check robots.txt and noindex tags for blocked pages > find pages with high impressions but low ctr and improve their titles and meta descriptions > search "site:yourdomain(.)com" on google, check titles that are cut off / dont include your target keyword and rewrite them > google your main keywords, expand "people also ask" boxes and create quick faq pages answering the questions
- 03
@seonatia ·
SEO AUDIT CHECKLIST FOR YOUR STARTUP: ____________ FOUNDATION (0/5) Register your site with Google Search Console (free) Submit your XML sitemap to Google & Bing (free) Verify your site in Google Analytics (GA4) (free) Set your preferred domain (www vs non-www) (once) Install an SEO plugin or configure meta tags (e.g. Yoast, RankMath) (tool) KEYWORD RESEARCH (0/4) Identify 5–10 core topics your customers search for (free) Find long-tail keywords with low competition (tool) Map one primary keyword per page or post (free) Check competitor keywords (Ahrefs, Semrush, or free Ubersuggest) (tool) ON-PAGE SEO (0/6) Write a unique, keyword-rich title tag for every page (50–60 chars) (once) Write a compelling meta description for every page (150–160 chars) (once) Use one H1 tag per page that includes the target keyword (once) Add alt text to all images (once) Use short, descriptive URLs (no dates or random strings) (once) Add internal links between related pages (free) TECHNICAL SEO (0/5) Ensure the site loads in under 3 seconds (test with PageSpeed Insights) (tool) Make the site mobile-responsive (once) Enable HTTPS (SSL certificate installed) (once) Fix broken links and 404 errors (tool) Add structured data / schema markup for your key page types (tool) CONTENT & AUTHORITY (0/5) Publish at least one high-quality blog post per week (free) Target comparison and “best X” keywords relevant to your niche (free) Reach out for 3 backlinks from relevant sites or directories this month (free) List your startup in relevant directories (G2, Capterra, Product Hunt, etc.) (free) Create a Google Business Profile if you have a local audience (free)
- 04
@jakezward ·
Planning new SEO content for 2026? PLEASE do this first: 1. Get all your blog URLs into a spreadsheet. Use Screaming Frog to crawl and export. It provides other useful information like titles and descriptions. Connect further data sources: - Ahrefs - Google Analytics - Google Search Console 2. Enter each URL into Google Search Console or Ahrefs and find its best-ranking keywords. Add this data to the spreadsheet for each page: - Primary keyword (your main keyword) - Secondary keywords (variations and similar) - Current position for your target keyword(s) If a URL isn't ranking for anything? Find the most relevant keywords using Ahrefs. Then... 3. Audit each blog post and assign actions: - Leave: Content that’s reached its full potential - Merge: Cannibalising or extremely similar content - Delete: Content that no longer offers value to users - Update: Small changes to improve the performance - Rewrite: Large changes to improve the performance 4. Spend a few weeks in Q1 implementing these actions to get more out of your existing assets. Prioritise updates and rewrites that have: - Target keywords in positions 4-20 - Higher conversion and $ potential - Easy improvement opportunities Remember: Not all of your Q1 content needs to be new. Look at your existing content first. You're likely sitting on many quick wins.
- 05
@seonatia ·
SEO experts will hate me for this, but here's the hack to generate more leads for your startup: 1. Go to getviralseo .com 2. Find your competitors’ top pages by SEO traffic 3. Head over to answerthepublic .com 4. Enter those topics into the search bar 5. Save the questions people are asking 6. Create blog posts around each subtopic 7. Google will rank your website higher for topical authority
Watch video
- 06
- 07
@SEOKeval ·
SEO today is a completely different game than it was 2–3 years ago. A lot strategies that once worked for brands no longer deliver results. So, I had to rebuild my SEO process from the ground up. And after a lot of testing, here are the strategies I've found to work best now: 1. You used to be able to slam Product Category pages with links and they'd eventually rank. Now, that will get your pages penalized. You need to slow it down a bit. Build a few links to Product Category pages, but focus most of your link building on your homepage and relevant blog content that internally links to your Product Category pages. 2. Speaking of blog content, clicks to top-of-funnel topics got nuked by AI models and AI overviews. They still get some clicks, but nothing like before. But that doesn't matter. Top-of-funnel content never drove a ton of revenue anyways. You need to focus most of your blog content around "best" and "vs" keywords. > Best [Product] > [Your Brand] vs [Competitor Brand]. > [Competitor Brand] vs [Competitor Brand] Those topics get clicks, drive revenue and influence AI models. 3. In 2026 and beyond, you need to build links like your life depends on it. Because it does. Not only has the competition within Google increased, but Google's algorithm has been tuned up to care about authority more than anything. With every algorithm update, low-authority sites get nuked, and high authority sites rise to the top. Build a ton of high-quality links, and be a high-authority site. 4. Google now evaluates sites more holistically than on a page-by-page basis. That means, if you want to rank for a keyword, you need to cover the overall topic. Let's say you want to rank for the keyword "pillow covers." You need to build pages to rank for other relevant keywords within that topic like "linen pillow covers", "white pillow covers", "striped pillow covers", etc. 5. SEO alone is not enough to rank anymore. Google wants to rank actual brands... meaning, you need to have good customer reviews, returning customers, people searching your brand name, etc. You need to build up that reputation and authority within your industry through other channels like paid ads, email marketing, and influencer marketing before starting SEO. Only then will Google will give you the green light to start ranking in their search results. 6. AI models are slowly becoming to new default search engine. You need to start optimizing for them. Fortunately, optimizing for AI models is 50-60% traditional SEO. The remaining 40-50% is getting your brand and products featured in relevant Reddit threads and "best of" listicles on authoritative site. AI models LOVE to cite Reddit and listicles. So, make sure you're appearing in them, and you'll get cited pretty quickly. Those are the main changes I've seen. If you do all of this, you have a good chance of thriving in this new search landscape. As always, SEO continues to be a game of adaptation. Those who adapt will do well. Those who don't will just have to pay more and more money to Google and Meta.
- 08
@foley_seo ·
SEO Tip! Use the following in Google Search Console to apply regex for filters: ➡️ QUERY LENGTHS: Single-word queries only ^\w+$ Exactly 2-word queries ^\w+\s\w+$ Exactly 3-word queries ^\w+\s\w+\s\w+$ 5+ word queries ^\w+(\s\w+){4,}$ 7+ word queries ^\w+(\s\w+){6,}$ Queries over 60 characters ^.{60,}$ Short queries under 20 characters ^.{1,20}$ ➡️ QUESTION/INTENT All question-style queries ^(how|what|why|when|where|who|which|can|does|is|are|will|should|do)\s How to / how do / how much" etc ^how\s(to|do|does|can|much|many|long)\s Definitional "what" queries ^what\s(is|are|does|do|was|were)\s Yes/no style questions ^(is|are|can|does|do|will|should|has|have)\s Why is / why does / why won't ^why\s(is|are|does|do|won.t|can.t)\s Educational/informational intent .*(guide|tutorial|tips|learn|explained|examples|ideas).* Definitional queries .*(what is|what are|definition of|meaning of|overview of).* "How to" specifically (anchored) ^how\sto\s Beginner/intro intent .*(for beginners|step by step|getting started).* Commercial investigation .*(best|top|vs|versus|compare|comparison|alternative|alternatives|review|reviews).* Direct comparison queries .*\svs\s.* "Best X for Y" pattern .*(best|top)\s.*\s(for|to)\s Evaluation intent .*(worth it|should i|is it good|recommended).* ➡️ TRANSACTIONAL Transactional signals .*(buy|purchase|order|shop|price|pricing|cost|costs|hire|get).* Price-sensitive queries .*(cheap|affordable|budget|discount|deal|coupon|offer).* Acquisition intent .*(free|download|trial|sign up|register|get started).* Local transactional intent .*(near me|nearby|close to).* High-intent service queries .*(quote|demo|consultation|book|booking).* ➡️ NAVIGATIONAL Navigational/login queries .*(login|log in|sign in|account|dashboard|portal).* Brand + product-type queries .*(website|site|app|software|tool|platform)$ ➡️ SINGULAR/PLURAL Plural Forms .*(tip|tool|idea|strategy|example|way|option|method|step)(\s|$) Singular forms .*(tips|tools|ideas|strategies|examples|ways|options|methods|steps)(\s|$) ➡️ LOCATIONS .*\sin\s[a-z]+$ ➡️ YEAR SPECIFIC Year-specific queries .*(2024|2025|2026).* Freshness-seeking queries .*(latest|new|updated|recent|this year|now).* "Is X still working / relevant" queries .*(still|anymore|yet).* ➡️ PROBLEM/TROUBLESHOOTING Troubleshooting queries .*(not working|broken|fix|issue|problem|error|slow|wrong|failed).* Solution-seeking queries .*(how to fix|how to stop|how to avoid|how to prevent).* Frustration/failure queries^why\s.*(not|won.t|doesn.t|can.t).* ➡️ TOFU/BOFU/MOFU TOFU — question-led awareness queries ^(what|how|why|who|when)\s MOFU — consideration queries .*(best|vs|review|compare|alternative).* BOFU — decision queries .*(buy|price|pricing|cost|hire|quote|demo|trial).* Find this useful? did you know you can do ALL of this in SEO Stack without having to use Regex! Try the powerful filtering in SEO stack for free! https://t.co/Nw0LMDIddi
- 09
@codyschneider ·
SEO for saas 101 use claude code find bottom of funnel keywords related to the product with data for seo api EG x vs y competitor x alternative, x review, best x for y for target keyword scrape what is ranking page 1 using serper put what is ranking in context, and then record 30 min vid of your perspective on the industry also, just have claude mobile app interview you for each keyword write article based on what is ranking + perpective publish article to CMS via api inject CTA after first paragraph, 25% scroll, 50% scroll, 75% scroll rate track the conversion event vs landing page using google tag manager, google analytics 4, and google search console publish more content like the best performing build dashboard for SEO and AI search referral traffic
- 10
@jakezward ·
Successful SEO looks like: - 120 new blog posts - 60 high DR backlinks - 500 AI-created pages - 1,000% growth in traffic But remember, it also looks like: - Removing 3 cannibalising pages - Improving a cluster’s internal linking - Tweaking 5 titles for better targeting - Fixing internal links to canonical pages - Writing a featured snippet in 10 minutes - No-indexing low-quality pages in Google - Redirecting a 404 page with 30 backlinks - Creating indexable URLs for 15 sales pages - Adding a new section to an existing blog post Don’t forget to consistently do the little things. They can be just as impactful.
Watch video
- 11
@foley_seo ·
SEO TIP! Indexing is the FOUNDATION of everything SEO and subsequently AI/LLM citations to a degree where query-fan outs and grounding are concerned. And yet INDEXING is where I see most of the issues during auditing. To make it ABUNDANTLY clear - it is now MUCH harder to get Google to index content, primarily because there are more considerations Google makes before indexing a URL. Indexing performance has so many variables: ➡️ The domains overall quality score ➡️ Domain trust factors (history, authority, patterns, behaviours) ➡️ The strength of domain & associated brand ➡️ Accessibility of content (links, rendering, presentation) ➡️ Content quality itself (uniqueness, value, NLP, E-E-A-T/YMYL etc) Google is SIGNIFICANTLY more conservative with indexing now - primarily because: ❌ 1. It was unsustainable for GOOGLE to index EVERYTHING with the potential for only serving a small portion of all that content ❌ 2. It costs ££££ to crawl, render, index, store and process/recall that data, so it makes sense to filter content at source before indexing - this reduces index and render/processing burden. ❌ 3. SERPS naturally have variation, it's how Google can better understand user behaviour modelling against inferred intent - document variation means the probability of "similar" documents ranking goes down, now imagine you have thousands of similar documents (because traditionally content strategies often hinged off copying those who ranked - leading to a surplus of the same content" There's loads of other things: 🧠 1. Next word pattern matching - AI content isn't the problem per se, but, low effort content (AI produced) has a higher probability of poorer engagement or not adding unique value 🧠 2. Traditional click forecasts / CTR 🧠 3. Internal link counts, link equity distribution Then there's the domain itself - a domains overall quality scoring can be determined by the behaviours exhibited in things like content growth and link growth - less trustworthy domains will find it harder to get content indexed - same for newer domains. Scaled content abuse is raising the bar to indexing. I see FAR more sites suffering indexing issues than in the past, primarily because over the years they;'ve been through various SEOs / agencies and ultimately it's lead to a mish mash of strategies - some of which could of been damaging in regards to trust. If you are struggling to get content indexed - it's usually not just a content issue. Young domains now don't benefit the way they used to - it's not a sandbox effect but more a trust effect that limits how quickly that content is weighted/indexed. I could go on but yeah - if anyone is having to force indexing of content it;'s likely they'll face ongoing challenges to get content making momentum. #seo #seotips
- 12
@romanbuildsaas ·
Cool SEO strategy that will get you a lot of clicks Imagine you’re in a highly competitive market and you’re nobody. You have big players dominating all the traffic. Some people will tell you SEO is dead for you. I see a huge opportunity. Instead of doing comparisons like: - Your tool vs a big tool (No one cares about your tool and no one will search your name) Write an article like: -[Category Leader] vs [Category Leader] Comparison Make it BETTER than the content those two companies publish. Or even better, find a comparison between two big players that no one has done yet. And in the article, subtly position your tool. You’ll capture traffic from both competitors and redirect it to your product. Every article we’ve done like this gets immediate traction.
- 13
@fatjoedavies ·
I'm a terrible SEO. I don't read the algorithm leaks. I couldn't tell you when last core update was. I don't understand semantic couplets, triplets, or keyword density ratios. I've never opened Screaming Frog. I can't hook up the Ahrefs API to Claude (tried n failed) This stuff is useful. But I've never approached SEO campaigns this way. Here's what I do know: I understand the value of search as a channel + I understand what search engines are actually trying to show their users. So I structure campaigns that you'd just call 'general marketing' or 'branding', and layer search strategies like link building or Digital PR sensibly on top. My campaigns aren't built around gaming an algorithm. They're built around making content/services more findable + surfacing brands in search and AI for the right questions and queries. For the optimal search campaign I would ideally touch branding, reputation, brand sentiment + the wider business in general But this all sounds very 'white hat', which I'm not. I'm a realist. I understand that measured link building campaigns, in the right industries, are what maximise performance, results, and most importantly ROI. Supplemental/solicited link building works best when it's layered onto a campaign that would already make sense as a normal branding effort, even if Google didn't exist. The brand should be set up to be attracting links too. I took a while for my to get into this mindset when I started SEO. But when I stopped thinking like a bedroom affiliate SEO and started thinking like a marketer who's not afraid to push boundaries in the right places, the results followed.
- 14
@jbobbink ·
I told a CMO their SEO would generate 2.4M euros next quarter. They finally approved the budget. SEO has a credibility problem. Every other marketing channel can project revenue. Paid ads. Email. Social. They all have forecasting models that finance teams understand. SEO? We show traffic graphs and hope for the best. I built a forecasting model that translates GSC click data into revenue projections. Baseline scenario versus growth scenario. Seasonal pattern recognition built in. Configurable conversion rates and average order values. When I showed a CMO the baseline projection for Q2, it was clear. Without investment, organic revenue would flatten at 1.8M euros. With a content refresh program, the growth scenario hit 2.4M euros. That is not a traffic chart. That is a business case. And it got approved in one meeting. For enterprise organizations, this solves the eternal problem of justifying SEO headcount. When you can show projected revenue impact with seasonal adjustments, you are speaking the language of the C-suite. Mid-size companies benefit even more. You do not have a dedicated SEO team. You need to prove that the one SEO hire or agency retainer is worth it. Revenue projections do that. The seasonal pattern recognition is underrated. If your business has peaks and valleys, the model accounts for that instead of showing a straight-line projection that nobody believes. SEO is not going to get bigger budgets by showing impressions. It is going to get bigger budgets by showing money. Most SEOs still have not figured out how to do that.
- 15
@glenngabe ·
New from Google's Brendon Kraham -> Good SEO is good GEO "Our new generative AI features are rooted in the same core ranking and quality systems as traditional Search. And, because these AI experiences retrieve up-to-date content from the existing search index, the best formula for success remains foundational SEO." Some things to keep in mind according to Brendon: 1. Don’t worry about all the new names. Good GEO, AEO, LLM SEO is good SEO 2. Don’t optimize for bots. Optimize for people. There’s no need to write awkward, keyword-stuffed copy or chunk your content into tiny, artificial snippets. Our systems understand language just like a human. 2a. Also, chasing inauthentic mentions is not helpful as it might seem. 3. Don’t focus on generic content. Prioritize your unique perspective 4. Don’t forget your website. Build a great web experience https://t.co/XvHgA3SqQN
- 16
- 17
@Charles_SEO ·
Running a white hat SEO campaign on a link building marketplace is the ultimate test... Because Google will absolutely clap you back down and manually penalize you if you give them any reason to! And me being me brings an extra level of scrutiny, can't say I didn't earn it though 😅 Still, we've managed to build an SEO campaign that is generating TENS OF THOUSANDS OF DOLLARS per month in HIGHLY profitable revenue for the company. And that will only compound over time too! Here's my EXACT strategy, and of course, even though it's white hat, it still starts with links: - Entity stacking (Citations, social profiles, and every trust and reference site in SEO you can build for free) - Our FIRST content campaign was just me, writing posts by hand, with my elite SEO skills, once a week, alongside everything else... - Full site relaunch (new service pages, case studies, expanded company pages, optimized for speed and CRO.. and yes, we made mistakes, bad pages were indexed, migration issues, thin content that needed rewriting, and some posts that still need rewriting...) - The second content campaign (proper team + AI-assisted system, multiple posts per month, updating and expanding everything properly only NOW) The results so far: 6.2k visits/mo, ~$35k/mo in organic revenue and AI citations across ChatGPT, Gemini and Copilot... And honestly? We're nowhere near done!!! This has also been a part time campaign on my end as CMO; The site still needs more depth, more case studies, more links, and a lot more content coverage. But the staged approach works: 1 - Entity first (make Google understand what you ARE) 2 - Trust signals (make your site look like a real company) 3 - Content with genuine depth (not volume, depth) Then just let it all compound: Every page, every link, every entity signal stacks on top of the last - And as long as you focus on quality, and know what you are doing, you'll slowly steal visibility off those that were already there long before you. If this is what a messy, part time, white hat campaign looks like on one of the most scrutinized sites in the industry, then imagine what a full time one could look like on yours. And if I'd been able to build links like I usually would, this graph would be 2-5x higher right now! Now you know where to get those links from 🔥
- 18
@DmytroKrasun ·
Trying a new SEO approach (for me): trend/announcement-driven content. I see something interesting has just been announced. I research it, dive deeper, and post about it. I don't expect this to lead to conversions, but it might have second-order effects, e.g., internal links distributing traffic/page authority to other pages. A few days ago, it was NemoClaw for me by NVIDIA. I was curious what the difference was between it and OpenClaw. And since I already researched it, why not post the summary? Results: https://t.co/QCDtpMz8KS
- 19
@mehrab_build ·
7 SEO moves most SaaS founders sleep on 👇 1. Turn your changelog into SEO content Every feature update is a keyword opportunity. Write a proper page for each one. Compounds over time. 2. Fix your internal linking Most SaaS sites have orphan pages sitting with zero internal links. Every new page you publish should link to and from at least 2-3 existing pages. 3. Build topical authority before going after big keywords Don't start with high volume. Build a cluster of supporting content first, then go after the pillar keyword once Google trusts your site on the topic. 4. Optimize for AI visibility by guest posts ChatGPT and Perplexity pull from third-party mentions, not your website. Get featured in "best X" listicles across trusted publications. That's what gets you cited. 5. Go after bottom of funnel keywords first "[your tool] alternative" and "[competitor] vs [you]" keywords convert way higher than informational ones. These are buyers, not browsers. 6. Target your competitors' keywords Your competitors are ranking for keywords you don't know about. Find their top pages on Ahrefs, create better content, and take their traffic. 7. Build backlinks on content, not your homepage Editorial links on blog posts and listicles are easier to earn and more natural. Your homepage doesn't need all the links. none of this is complicated but most founders just don't execute consistently.
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@Hartdrawss ·
90% of Founders have BROKEN SEO. Here’s the full SEO CHEATSHEET : 1/ Make the H1 do its job > One H1 on the page > Problem + outcome in plain english > “Ship AI MVPs in 5 weeks” beats “Welcome to Our Platform” > If a stranger can’t tell what you do in 3 seconds, Google can’t either 2/ Fix your title tag > Include your category + who it’s for > “AI CRM for freelancers”, “Error tracking for indie SaaS” > This is what shows up in search and browser tabs > Make it specific, not cute 3/ Write a meta description for humans > 1–2 short sentences that make someone click > Promise a concrete benefit or answer > Avoid keyword salad and buzzwords > Google might rewrite it, but starting strong still matters 4/ Make the page fast and stable > Mobile‑first layout > Compressed images, no 20MB hero video > No layout shift when fonts or images load > Test it on 4G, not just office wifi 5/ Build a simple internal link structure > From the homepage, link clearly to: docs, pricing, 2–3 key feature pages > Use descriptive anchor text (“AI invoicing for freelancers”), not “click here” > Internal links tell Google what’s important and help users explore 6/ Say the words your users would search > Use their language in headlines and copy > “client portal” vs “stakeholder experience hub” > “time tracking” vs “productivity optimization engine” > You’re trying to match intent, not win a poetry contest 7/ Keep it consistent > Same product name, promise, and category across H1, title, meta, hero, socials > Mixed signals confuse both users and crawlers If you just do this on your main page, you’re already ahead of half the SEO growth hack people.
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@woocassh ·
I reached a new SEO milestone! 🤯 > 2k impressions in a single day > 900+ clicks in 28 days 🚀 If you want to know, how here's how: > generate quality content relevant to my product (landing pages + blog posts) > submit sitemaps to google regularly > keep track of what content gets indexed and which doesn't > improve the content that didn't get indexed > rinse and repeat
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@fba ·
For SEO to work, forget about spray and pray. Change your process, and keep it consistent. Before: prompt → publish After: - Topical map defines what gets written - SEO brief defines the angle, keyword, intent, structure - AI fills the brief, human adds the insight - Internal links connect it to the cluster Same tools. Completely different outputs.
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@SEOKeval ·
Want to see something wild? I drove a 3-4x increase in NON-BRANDED organic traffic in 2 months. It's not from useless blog content either. The traffic increases are all to Product and Product Category pages. So sales are up a ton. I didn't do anything crazy: 1. Removed a lot of unused pages that were wasting Google's crawl budget. 2. Fixed nearly 60 broken links and broken backlinks. 3. Optimized Product Category pages for low-hanging fruit keyword opportunities that were just off the 1st page of Google. 4. Added content to the bottom of all Product Category pages that highlighted the product's USP, included a brief FAQ, and internally linked to other relevant Product Category pages. 5. Fixed several instances where Product Category pages were targeting multiple keywords of different search intent. 6. Improved the quality of the existing blog content, and built internal links from them to important Product Category pages. 7. Added important Product Category pages to the site's main navigation menu. I published new blog content and did link building as well, but it hasn't been enough time to see the results of that yet. The jump in organic traffic is strictly from dialing in keyword targeting and on-page SEO, improving internal linking, and upgrading the overall quality of the site. Good SEO still starts with the basics.
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@aleyda ·
🚨 The #SEOFOMO Organic Traditional & AI Search Trends for 2026 is here! Hands down, the most comprehensive, no-fluff industry resource to learn about and reference the top organic search challenges, expectations, and actions for 2026 —based on responses from 60+ senior SEOs. Going through 13 key insights: 1. The biggest misconception about traditional or AI search 2. Biggest Organic Search Challenges in 2025 & How They Were Addressed 3. Most Significant Change to Organic Search Strategy & Goals in 2025 and Why? 4. How did resources for organic search -both traditional and AI search- change in 2025? 5. How have SEOs adapted measurement and attribution for traditional and AI search after the shifts in 2025? 6. Which SEO or AI search related tools or features became essential for SEOs workflow in 2025 and why? 7. How do SEOs expect traditional search to evolve in 2026? 8. How do SEOs expect AI search to evolve in 2026? 9. What’s the most important action SEOs are planning to take in 2026 to win in organic search (traditional and AI search)? 10. When do SEOs expect Google to release AI Mode as a default search experience for users? 11. What’s something SEOs wish Google and Bing addressed, improved or changed in traditional search in 2026? 12. What’s something SEOs wish AI search platforms addressed, improved or changed in 2026? 13. What new skills or capabilities do you believe SEOs will need the most in 2026 and why? Along with commentary from experienced specialists @lilyraynyc , @Kevin_Indig, @JShehata, @ClaraSoteras @mjcachon @myriamjessier @dergal @JudithLewis and many more! Read it all here: https://t.co/JMn03KO6qd
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@neilpatel ·
SEO spent 20 years training its own replacement. Marketers did exactly what Google asked, answer the question better than anyone, and got so good at it that Google no longer needs to send you the visitor. It just reads your work out loud. This video breaks down why the old scoreboard of rank, click, and traffic flipped upside down, why what the rest of the internet says about you now moves AI more than your own pages, and why the real job today is becoming the trusted answer instead of chasing the click. If your reports show dead pages that are actually being read back to people every day, this explains what's really going on.
Watch video
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@askOkara ·
this is my favorite seo hack to improve organic traffic > go to https://t.co/M5laJrXX0V > connect google search console > ask it to find queries where you rank between positions 8–20, with high impressions and low ctr then suggest improvements > improve those pages
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@neilpatel ·
AI scans your page for a clean answer it can grab in one pull. Lead with it and you get cited. Bury it and you're invisible. Three fixes that beat months of technical SEO: open with the answer, no warm-up. Turn headings into the exact question someone types late at night. Build a real FAQ from how people actually talk, not keyword soup. The rules changed. Write for the scan. #SEO #AISearch #DigitalMarketing #ContentMarketing #GoogleSearch
Watch video
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@codyschneider ·
so many people treat Google ads and organic search and AI SEO as silod things but your Google ads should be influencing your organic strategy entirely if you spend money bidding on keywords and you see that these people sign up or start a free trial or buy the thing from specific keywords that you're bidding on then all of your organic work should be ranking for those keywords in traditional SEO and an AI SEO to analyze which keywords are actually converting connect your Google ads to graphed .com and then ask it which search terms are creating conversions then take those search terms and ask "based on what's ranking on page one organically for these keywords, what type of page should I build for each, should it be landing page, a blog post, and what content should be on it" then go have Claude code build out this media for you build backlinks and build citations as needed
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@Hartdrawss ·
SEO Things every Vibe Coder MUST Learn (Extended Edition) 1/ Search Intent > Why someone typed that query. Informational, transactional, navigational. Match it or rank nowhere. 2/ Topical Authority > Covering a subject so completely that Google trusts you as the go-to source for it. 3/ Keyword Clustering > Grouping related keywords under one page instead of creating a new page for every variation. 4/ Long Tail Keywords > Low volume, high intent, low competition. Easiest traffic to win and usually the most valuable. 5/ Programmatic SEO > Using templates and data to publish hundreds of pages at scale. One system, compounding returns. 6/ Core Web Vitals > Google's measure of how fast and stable your page feels. Slow sites rank lower, full stop. 7/ E-E-A-T > Experience, Expertise, Authoritativeness, Trust. Google's framework for deciding who deserves to rank. 8/ Canonical Tags > Tells Google which version of a page is the real one. Prevents you from competing with yourself. 9/ Backlink Profile > Who links to you and how authoritative they are. One strong link beats a hundred weak ones. 10/ Internal Linking > Connecting your own pages strategically. Distributes authority and helps Google crawl your site. 11/ Featured Snippet > The answer box at the top of Google. Structure your content to answer questions directly and win it. 12/ Zero Click Search > User gets the answer on Google without visiting your site. Optimise for brand recall anyway. 13/ Schema Markup > Structured data that helps Google understand your content and display rich results. 14/ Index Bloat > Too many low quality pages dilutes your sites authority. Less indexed pages, more focused ranking. 15/ Crawl Budget > Google wont crawl your entire site every day. Make sure your best pages get crawled first.
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@mehrab_build ·
SEO has three pillars: 1. Research: find low competition keywords and build your strategy around them 2. Content: create pages that satisfy the search intent, blog posts, landing pages, category pages 3. Backlinks: actively build links to strengthen your authority That's it. Everything else is noise.
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@aleyda ·
🔥 This Week’s Biggest SEO and AI Search Stories from the latest #SEOFOMO: Dedicated to the memory of @iqseo : * Google December 2025 Core Update Finished Rolling Out: Here are the Key Shifts Across Major Verticals Google's December core update started on December 11, 2025, and ended on December 29. This was yet another update rewarding specialization, expertise and showcasing more commercially oriented content from brands or specialized retailers, rather than generic ecommerce platforms or publications. I go through a few examples. * Google's AI Frankenstein Recipes Are A Horror Adam Gallagher and Joanne Gallagher from the food recipe blog, Inspired Taste, have been documenting a lot of really painful and shameful tactics Google is using for its AI responses to some recipes. * Meta buys Manus for $2 billion to power high-stakes AI agent race * 2026 SEO Roadmap: 14 Experts on Technical, Content, and Brand for the AI Era * Top 10 SEO news stories of 2025 * Entity-based SEO: An explainer for SEOs and content marketers * 2025 State of AI Discovery Report: What 1.96 Million LLM Sessions Tell Us About the Future of Search * Understanding & Explaining Query Fan-Out * AI Marketing Examples: 13 Times AI Actually Delivered * SEO Pricing for Independents, Freelancers, Consultants ** From search specialists like @rustybrick @dergal @TaylorDanRW @Ilovechoclates_ and more! Including SEO jobs, events, tools... Check it out: https://t.co/gbsmC5adWC
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@semrush ·
Most marketers now agree on the big shift: visibility extends beyond Google, AI tools influence how people discover brands, and SEO is changing fast. What’s less clear is how much of that strategic thinking has changed the day-to-day work. We surveyed 481 marketers, business owners, and SEO professionals to understand how AI search is affecting workflows, team structures, content operations, measurement, and performance. The takeaway is clear: marketers have updated the strategy, but most teams are still rebuilding the operating model behind it – and the ones that have are seeing the payoff. Full study → https://t.co/EQXrGi5hT5.
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@TheCoolestCool ·
If you believe AI has made SEO irrelevant, look closer. Google’s AI systems use search logs, human rater data and top ranking results to generate answers. And top ranking results are influenced, in part, by click signals. That means user behavior still feeds the machine. The data points exposed in the API leak point to five core signals: Impressions Clicks Bad clicks Good clicks Last longest clicks Google appears to test URLs in different positions, observe how users react and re-rank accordingly. Over months of data, not days. For growth-focused teams, this changes the strategy. Stop obsessing over keyword density. Start engineering better search experiences. Design snippets that match intent. Build pages that keep users engaged. Answer follow-up questions before they are asked. AI did not kill SEO. It made real user satisfaction the center of it. https://t.co/Crgfmft0g2
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@thinking_slow ·
a self-sabotaging tendency i notice in marketing is to deem a tactic worthless and abandon it after a slight reduction in its usefulness. many were quick to declare SEO dead because organic traffic to many websites has declined. programmatic SEO faces the same belief. or free tools: anyone can create one, so why bother? the reality is that we, as marketers, must extract every ounce of benefit from each tactic available to us. abandoning a proven marketing channel simply because it's become harder does nothing but cede opportunity to your competitors. it's our job to be pragmatic. we can't afford to throw the baby out with the bath water. maybe you won't get a million page views per month with programmatic content anymore, but would you settle for a hundred thousand, or even ten thousand, if it puts you in a better position than you are now? and maybe it’s easier for your competitors to build free tools—but how many actually have? how many have grasped the opportunity now available to them and executed it in a useful, effective, competent way? i suspect very few. you have more opportunity than you realize. and sure, maybe SEO is harder, but the last time i checked it still accounted for about 40% of all the traffic sent to the average website (not to mention providing the infrastructure that makes AI search work). are you willing to throw that away? as I wrote in an Ahrefs blog post, SEO is the worst it's ever been... and it's still your best marketing channel outside of the social media bubble, it doesn't matter whether something is deemed dead or dying. all that matters is whether it will be useful to you. is there some marginal benefit offered by this strategy over and above what you could otherwise have? for programmatic SEO, for free tool SEO strategies, for other apparently "dying" forms of SEO, the answer is usually a resounding "yes". pragmatism always beats nihilism.
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@fatjoedavies ·
White hat SEOs tell you this: Build a great brand, create great content, ensure the website is technically sound for crawling and the information architecture is optimal. Any kind of solicited link building is risky, you should attract links/mentions. Search will reward you, visitors and buyers will come. Black Hat SEOs tell you this: Google/Search Engines are not the law. Find out how the algorithm works and exploit it. Get there faster by gaming the system. Build links, buy links, do what it takes. Your competitors are doing it, so you need to do it. Money Hat SEOs tell you this: Do both. Building a brand and a great website and creating amazing content is great for business, for many other reasons a lot bigger than our little SEO corner. But also - Live in reality. Don't sit around waiting for an algorithm to reward you, there are strategies that are low risk/high reward that make absolute sense in competitive markets. Apply strategies such as link building/Digital PR/mentions sensibly, but do not ignore naively and miss out on huge upside.
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@gaetano_nyc ·
I've been VERY critical on "What is X" content. It's TOFU. It's worthless. Clicks get sabotaged by AI. etc. But what if Google Ads data tells you otherwise? What if meaningful conversions are coming from basic keywords? Sometimes, that's what happens in B2B SaaS. Especially high volume categories. You may get an occasional whale. So for this client, we built a page targeting [Intranet Portal] that even gets them recommended in the AI Overview under "dedicated platforms" PLUS the citation. Everything in SEO/GEO is category dependent and situation specific. What works for one brand, may not for another. Be open minded, use common sense and test things rationally. You may be surprised at what happens.
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@itsolelehmann ·
most people's SEO strategy has a massive GEO blind spot (and it's only getting bigger) here's what I learned about GEO so far: chatgpt alone is handling 2.5 billion queries a day now. (roughly 18% of google's entire search volume btw. it already passed bing) the thing though is that when an AI answers a question, it's not pulling from your website. it's pulling from • reddit threads • medium articles • directories • quora answers • youtube transcripts basically anywhere that already ranks or gets cited in training data so if your entire strategy is "rank my own site," you're optimizing for the wrong surface area a few things i've been learning about geo that actually seem to work: → only optimize for prompts that trigger web search (most don't, so pick your battles) → focus on high commercial intent queries (that's where the money actually moves) → third-party mentions matter more than your own content (someone else saying you're good beats you saying you're good) → answer the question in your first sentence (AI models love pulling clean, direct answers) → freshness signals matter a lot (outdated content gets skipped) → distribute across multiple platforms (reddit, medium, directories, youtube) so you show up in all the places AI is actually scraping the reddit one is kinda interesting. a lot of AI answers are basically just resurfaced reddit threads with better formatting. so having genuine, helpful reddit presence in your niche is weirdly high leverage right now i think most people are going to keep optimizing for google rankings while a growing chunk of their potential audience is just asking chatgpt instead something to keep an eye on at minimum
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@gaetano_nyc ·
The main difference between SEO vs GEO is that you can't really bulldoze your way into getting brand recommendations for something you don't deserve. For example, "best insider threat management" There is a company named Exabeam doing a self-promotional list page that "ranks" organically #1 in the classic blue link position. They are also in the sidebar tile position. Their SEO team probably thinks this is a "win" but of course, it's not... because the AI answer summary does not recommend Exabeam as a preferred solution. Instead it ranks all the competitor brands that deserve to be there, such as Proofpoint, Teramind, Microsoft, etc. AI is the great neutralizer of this tactic. Ultimately, it just scrapes your content and lists all your competitors if you don't deserve to be recommended.
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@adrien_brbr ·
SEO has always been a black box to me So I handed the keys to a real pro -> CLAUDE But I armed him with everything he needed: - DataForSEO - Google Search Console - PostHog - Sanity CMS Connected it all, asked him to build a bulletproof strategy Here's what he cooked up: keyword research -> competitor analysis -> SERP analysis -> content calendar Now I've got a 3 month roadmap, 4 articles per week + Weekly SEO health check: - Hunt for new impressions, clicks, CTR shifts in GSC - Make sure new pages get indexed (force indexing after 48h if needed) - Dig into PostHog for blog traffic patterns - Track keyword rankings via DataForSEO (especially OpenClaw keywords - volume is moving fast) - Quick pulse check against monthly KPIs + Monthly deep SEO review: - Full keyword rankings sweep across all targets - Competitor gap analysis refresh - are they coming for our keywords? - Spot optimization wins: which articles get eyeballs but no clicks? (rewrite titles/meta) - Content calendar pivot based on what's actually working - Review backlink profile growth - Full KPIs report against targets (articles shipped, pages indexed, impressions, clicks, keywords in top 10/30/100) Let's see in 2 months if he was right
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@jbobbink ·
Stop putting "improved internal linking, grew traffic 40%" in your SEO case studies. No one buys that. Instead: "Their top revenue pages averaged 3 internal links each. Their autogenerated blog tag pages had over 200. PageRank was pooling in pages without a single CTA. Money pages were buried at depth 7. Google thought their 2023 archive was more important than their product." That's not an optimization opportunity. That's your own site architecture sabotaging your pipeline. The reframe Old formula: Before → After → Result New formula: Hidden Problem → Escalation → Near Failure → Intervention → Stabilization Nobody gets fired for missing an "internal linking opportunity." People get fired when the VP of Marketing finds out the site has been actively burying its own money pages for 18 months. Stop selling upside. Start exposing the silent bleed. That's how SEO proposals close themselves.
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@JoyanneHawkins ·
Local SEO Myths Exposed — What Still Works in 2026 Stop letting SEO tools with "red light" warnings dictate your actual strategy. 🛑 We tested 5 massive Local SEO myths against real-world data—including using a 229-character title tag that actually boosted rankings. Don't optimize based on folklore. Watch what actually moves the needle ▶️ https://t.co/elAcv05UTs
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@jmoserr ·
"SEO changes fast." False. The websites that have won and will continue to win have done 4 distinct things... 1. Created an easy to navigate, organized, fast website with a positive user experience (technical SEO) 2. Created interesting, helpful content that matches the intent of the researcher (content) 3. Promoted that content to earn links, build authority, and grow their brand in the eyes of consumers (link building / pr / brand) 4. Did the above three steps for a decade and did not stop We tend to overcomplicate SEO. Yes, algorithms do change, but the core foundations of SEO don't. You can give yourself stress and anxiety daily by reading SEO news, or you can just tune it out and put your nose to the grindstone and actually do the work.
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@kristakdoyle ·
So bullish on SEOs becoming the wielders and defenders of online brand visibility. The gap between SEO and brand has been slowly narrowing for years, but AI came in with one quick thread of a needle and sewed the gap shut. Search is still search, but now it's also social, community, fandom, and media. It's still landing pages and schema, but now it's also Reddit, YouTube, LinkedIn, and G2. It's still weaving your internal and external company SMEs into your blog content, but now it's also weaving them into third party communities and platforms. SEOs now need to be tapped into brand and culture in way they never have before and I think the future of search will be so much better for it. ✨
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