
X profile analytics
tobi lutke (@tobi) X analytics
@tobi
Shopify CEO by day, Dad in evening, hacker at night, Aspiring comprehensivist. + qmd !
@tobi has 516.1K followers, a median of 112.9K views per post and a 0.79% engagement rate.
Based on 30 recent original posts (high confidence). Updated October 7, 2026.
At a glance
Key stats
- Followers
- 516.1K
- Median views per post
- 112.9K
- Average views per post
- 247.2K
- Engagement rate (by views)
- 0.79%
- Original posts per week
- 11.3
- Average engagements per post
- 1,959
Engagement grade
Developing
This is near the lower benchmark range for accounts with 100K-1M followers.
Profile score
81/100
- Profile completeness100
- Audience shape100
- Engagement25
- Consistency100
- Positioning clarity78
Monetization
Estimated X creator earnings
$70–$169 in the last 30 days
From 14.1M views on @tobi's original posts in the last 30 days.
Rewards eligibility: likely
Rough estimate. X publishes no payout rate, so this assumes about $5–12 per 1M original-post impressions from reported creator payouts. Only Premium viewers’ impressions count, so real payouts can be much lower.
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Growth
Follower growth
Tracked by Xholic since July 25, 2026.
Timing
Best times to post
When @tobi's recent posts performed best (UTC).
- #1 slot
8:18 PM
Monday · UTC
- #2 slot
8:23 PM
Tuesday · UTC
- #3 slot
8:34 PM
Wednesday · UTC
What worked
Top recent posts
- 01

@tobi ·
Was wondering where my disk space went. Therefore this exists now. You can simply wish software into existence. https://t.co/hd1uCGo9ck
Photo on the original post- 579Replies
- 260Reposts
- 7.8KLikes
- 1.3MViews
6.4x average engagementHas an imageMedium length (100-200 characters)Posted Thu 22:00 UTC - 02

@tobi ·
MCP vs CLI for LLMs is the wrong discussion. People are debating at the wrong layer. Both work incredibly well as long as they are run through a repl like environment that can persist state. The funny thing about CLI is that CLI tools are usually accessed through BASH which happens to be a repl with persistent state (the file system), therefore cli works much better than mcp. But this isn't even close to being an intrinsic property of MCP. Just means that we need better harnesses. Right now the best repl for this are: - bash + fs - jupyter kernels - codemode type repls, usually quickjs LLMs understand the concept of forward evolving a system to solve a need very well. This comes from the agentic RL. They understand how to change the state of a codebase or acquire data from databases and then operate on it similarly to humans. But without an execution environment, they actually cannot do this properly. My bet? Sometime soon someone will (or has already?) create a embeddable, sqlite style mini execution environment that parses bash, typescript, or tool calls into a common IL execution plan that's easy to security check before executing. And design this specifically for durable execution environments. Then we will just connect cli, mcp, webmcp, whatever to that and it accepts any of the input modalities as they can all be represented as each other.
- 238Replies
- 171Reposts
- 3.2KLikes
- 568.2KViews
4.7x average engagementText onlyLong post (over 200 characters)Posted Mon 00:00 UTC - 03

@tobi ·
We are excited to announce we are partnering deeply with Muse to enable agentic checkout with Shop Pay on all Shopify stores, offering people an easy and delightful way to shop and check out with Muse. https://t.co/KmRlKjoLoq
Photo on the original post- 406Replies
- 346Reposts
- 8KLikes
- 2.2MViews
3.5x average engagementHas an imageLong post (over 200 characters)Posted Mon 17:00 UTC - 04

@tobi ·
This is the way. Accept code on merit and ensure that a person takes accountability for it. Doesn’t matter if it was typed, chiseled, generated, or bit-flipped via magnetized needle on a chip. If it’s good, it’s good. If it’s slop, it’s slop.
- 93Replies
- 228Reposts
- 4KLikes
- 233.6KViews
2.1x average engagementText onlyLong post (over 200 characters)Posted Sun 23:00 UTCQuote post - 05

@tobi ·
It’s so good to have AI bring the outside perspective to the amazing accomplishment of western culture. Set it to your local anthem, play it in every school once a week.
- 98Replies
- 111Reposts
- 2.3KLikes
- 241.7KViews
1.3x average engagementText onlyMedium length (100-200 characters)Posted Fri 15:00 UTCQuote post - 06

@tobi ·
It’s impossible to make something free for a government. I wish we would ban the use of that word. She’s saying she will take some people’s money to pay for this. The incentive is to buy votes, not make things better. That’s too hard.
- 220Replies
- 251Reposts
- 3.4KLikes
- 267.3KViews
1.2x average engagementText onlyLong post (over 200 characters)Posted Sun 22:00 UTCQuote post
Formats
Content mix
- Text only
- 80%
- With media
- 13%
- With links
- 2 posts
- With hashtags
- 0 posts
Creator style: High-reach broadcaster
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About this data
- Analytics are inferred from public profile and recent post data. They do not include private impressions, profile visits, link clicks, or follower-source data.
- Deleted, protected, unavailable, or rate-limited posts may be missing from the sample.
- Stats come from public posts Xholic has stored, not private X Analytics. Xholic is not affiliated with X Corp or @tobi.
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