Content Strategy & Creative
Content planning, repeatable formats, storytelling, creative production, repurposing, and testing hooks, visuals, and media.
40%
Best tweets about Social Media Marketing
50 Best Tweets About Social Media Marketing (2026)
Explore the best tweets about social media marketing, including content strategy, distribution, creative testing, community, analytics, and campaign results.
Platform-specific social strategy, content, distribution, community, creative testing, analytics, campaigns, and measurable marketing outcomes.
- Creators
- 41
- Updated
Original Xholic analysis
What 50 top Social Media Marketing posts reveal
Across 50 tweets, Content Strategy & Creative is the largest theme at 40% (20 tweets). The dataset also includes substantial X Algorithm & Growth discussion (32%) and Social Analytics & Optimization discussion (28%). LinkedIn B2B Strategy is only 6% of tweets (3) but has the highest theme median all-time score at 146.813. Tutorials have a higher median all-time score (57.51) than the more common list format (30.88).
- Dominant tone
- Positive
- Median score
- 16.9
- Leading format
- List
- Recent posts
- 48%
60% of posts
All-time engagement
36% of posts
Published in 90 days
Conversation map
The themes creators return to
X Algorithm & Growth
X growth tactics centered on ranking signals, dwell time, hooks, posting cadence, niche consistency, replies, and trend participation.
32%
Social Analytics & Optimization
Measurement systems for content performance, dashboards, KPIs, conversion attribution, analytics audits, and competitive intelligence.
28%
Community Engagement
Audience engagement through replies, comments, DMs, relationship building, moderation, and community-led growth.
26%
Social Conversion & Revenue
Social content tied to business outcomes, including funnel mapping, calls to action, lead generation, proof, and monetization.
26%
Social Listening & Audience Insight
Using social listening, customer conversations, objections, sentiment, and feedback to improve messaging and products.
14%
Multi-Platform Distribution
Platform selection, cross-posting, channel roles, and adapting a content library across social networks.
12%
LinkedIn B2B Strategy
LinkedIn strategies for founder-led distribution, profile optimization, content funnels, recurring formats, authority, and lead generation.
6%
Tone and stance
Sentiment Positive leads
Author posture Supportive leads
Performance benchmark
- Median likes
- 43
- Median reposts
- 2
- Median replies
- 8
- Median views
- 1.7K
Posts with media make up 40% of this collection. Their median all-time score is 15.8, compared with 18.6 for text-only posts.
Format mix
- List 36% · score 30.9
- Opinion 18% · score 8.80
- Tutorial 16% · score 57.5
- Announcement 12% · score 33.9
Consensus and debate
Where creators agree, and where they do not
Shared view
Give content a defined funnel role
Several posts distinguish between reach, authority, leads, community engagement, and sales-oriented copy. They recommend assigning posts a purpose and aligning CTAs or measurement to that purpose.
Shared view
Treat community activity as part of distribution
Posts consistently position replies, comments, DMs, and community management as part of social distribution and relationship building. One post specifically describes community management as work that can support sentiment, awareness, and superfan relationships.
Shared view
Use measurement systems rather than intuition alone
The conversation favors systems, metrics, workflows, performance review, and competitor analysis over intuition-only publishing.
Open debate
Cadence advice differs on posting volume
One post recommends daily publishing to build reps and test hooks and angles. Another says X has an author-diversity penalty and warns that spammy repetition can reduce distribution. Together, these posts present competing views on posting volume.
Open debate
Media recommendations differ from the observed format medians
Some posts encourage visuals or media as attention tools. However, the supplied dataset shows a higher median all-time score for text posts (18.65) than for media posts (15.78). This dataset-level comparison does not establish that media causes lower performance.
Open debate
Growth optimization and social writing are framed differently
One post advocates high-volume posting and targeted outreach for growth and monetization. Another argues that writing which appears overtly optimized and lacks depth converts poorly, favoring more social, less salesy text.
What performs
Patterns behind standout posts
Content Strategy & Creative has the largest share
Content Strategy & Creative is the largest theme, representing 40% of the dataset (20 tweets), and its median all-time score is 23.9. The theme’s evidence set includes tweet 2043832596304670749, the highest-scoring outlier at 3,801.74.
LinkedIn B2B is small in volume and high in median score
LinkedIn B2B Strategy accounts for 3 tweets (6%) and has the highest theme median all-time score at 146.813. Tweet 2080055423705526632 is listed as an outlier with an all-time score of 659.89.
Tutorials have a higher median score than lists
Lists are the most common format at 36% (18 tweets), with a median all-time score of 30.88. Tutorials represent 16% (8 tweets) and have a higher median all-time score of 57.51.
Analytics content includes a cross-platform dashboard example
Two posts promote an Excel social-media analytics dashboard spanning TikTok, Instagram, X/Twitter, and Facebook, with KPI cards, a platform-by-content heat map, connected slicers, and 39 measures.
Statistical standouts
- View standout post 1 Score 3801.7 · 224.69× median
- View standout post 2 Score 1656.3 · 97.89× median
- View standout post 3 Score 659.9 · 39× median
- View standout post 4 Score 556.2 · 32.87× median
- View standout post 5 Score 384.0 · 22.69× median
Creator landscape
Who shapes this conversation
The five most represented creators account for 20% of the selected posts.
-
1. eliane 👾💫
@alieneliane
2 posts
-
2. ZARA
@HeyZaraKhan
2 posts
-
3. Hridoy Reh
@hridoyreh
2 posts
-
4. Nte Daniel || Data Analyst → Engineer
@iam_daniiell
2 posts
-
5. Javier Writes
@javier_otieno1
2 posts
-
6. Kevin Szabo
@KevinSzabo14
2 posts
Logan Gott covers founder-led LinkedIn distribution
Logan Gott’s two cited posts cover founder-led LinkedIn distribution, funnel mapping, profile setup, prospect engagement, and a range of LinkedIn post formats.
Hridoy Reh shares platform-specific tactics
Hridoy Reh’s cited posts offer tactical guidance for X search visibility and Reddit participation, including keywords, comments, and community-specific content.
Eliane pairs systems with audience understanding
Eliane’s posts advocate strategy systems while emphasizing audience pain points, feelings, and curiosity rather than mechanically copying another creator’s playbook.
How this analysis was made
Themes, sentiment, stance, and post format are classified per tweet. All counts, shares, medians, creator concentration, freshness, and performance comparisons are then calculated directly from the published snapshot.
Xholic's all-time score compares engagement while accounting for reach, post age, and creator consistency. It is used for relative comparisons within this collection.
This report analyzes the exact 50-post snapshot shown below. AI identifies editorial categories and drafts explanations; all statistics are calculated from the snapshot, and every narrative claim is checked against cited posts before publication.
Best Social Media Marketing tweets
Top Social Media Marketing tweets from 41 creators
Ranked 01–50
- 01
@cailynyongyong ·
HOW TO GO VIRAL ON X: complete basics easy mode with first guest as @minmax0501 00:00 Intro 00:50 @getyourmomo 01:16 First guest intro 02:16 Warm up account 02:51 Tip 1: tag communities 04:19 Tip 2: tag famous accounts 05:06 Understanding X audience 06:00 Things that didn’t work 06:28 Linkedin vs X 07:14 Tip 3: post everyday 08:20 Do videos work? 09:03 Tip 4: post successes 09:44 Do multiple channels work? What’s the difference? 10:40 Tip 5: wait for random viral posts 12:00 What’s your brand message? 13:10 Tip 6: Copy viral templates from competitors 13:25 Tip 7: Follow the trend 14:35 How to structure demo videos 15:10 1 second hook 16:13 First 5 seconds matter 17:48 1 feature / video 19:17 Story telling 21:32 Writing good script 22:47 Yeet
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- 02
@AlexFinn ·
I read through all 600,000 lines of code in the new X Algorithm It took me 13 hours to do it. Let me save you that time. Here’s the top 9 things you need to know in order to succeed on X: 1. Time on content is the most important engagement metric on X. This is why Articles perform so well 2. There is an Author Diversity Penalty. Meaning, after you show up on a feed once during a day, you're less likely to show up again. Spamming posts will hurt you big time. 3. The posts that show up on your feed are based on the last 128 posts you've engaged with. Don't engage with posts you don't want to see more of. 4. X wants to eliminate toxicity. If you’re consistently attacking or trolling others the algorithm will pick up on it 5. X wants to eliminate spammers. Posting the same thing over and over again will flag you quick 6. Followers don't matter. Dead metric. The only thing the algo cares about is if you make valuable content. 7. Your post performance is determined by a score. The score is good engagements (likes, RTs, etc.) minus bad engagements (blocks, mutes). 8. Reply guy is the ultimate small account strategy. X is built on conversation. It will reward people who conversate 9. All of these previous rules come down to one thing. Don’t game the system. Don’t be a jerk. Raise the vibrations of X. If you’re only goal is to create engagement, you’re going to lose. If you’re goal is to create great content and generate conversation, you’re going to win
- 03
@LoganTGott ·
GTM strategy for tech companies on LinkedIn: 1. Your founder posts daily, not the company page. Pages reach 1.6% of followers. 2. Build every post around the problem you solve. Not your team, features, or raise. 3. Map the funnel before you post. Every impression needs a next step to a call. 4. Pull trending AI takes off Twitter. Semi-viral in your ICP is what converts. 5. Mix in case studies. Nobody buys until they trust you can deliver the outcome. 6. Pin one PDF carousel on your ICP's biggest problem to your featured section. 7. Your founder comments on 10-20 prospect posts a day before any outbound.
- 04
@nikitabier ·
Some of my biggest purchases come from testimonials I've read on X. Authentic conversations is what makes X the most trusted source of information. Today we're releasing Mentions Boost—a brand new ad product on X. If your brand or account is organically mentioned on X, you can boost the post's reach. And we've designed it in a way that is transparent to users and preserves the authenticity of Timeline. While I don't work on ads day-to-day, this is one product I was excited to roll up my sleeves on. Now available for Premium Business accounts—with more updates to come.
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- 05
@omoalhajaabiola ·
To learn content management and social media marketing, here's a 60-day plan, spending 2 hours per day to develop comprehensive skills. This study plan covers topics such as content strategy, social media platforms, analytics, SEO, and more. Phase 1: Content Management (Days 1–30) Day 1–3: Content Strategy Fundamentals Topics: What is content strategy, setting goals, audience research, content types Resources: https://t.co/DXsx8LYStq https://t.co/K05DNoeNB7 Day 4–6: Creating Content Plans Topics: Editorial calendars, content creation workflows, setting deadlines Resources: https://t.co/zpWHtFZv83 Day 7–9: Content Writing and Copywriting Basics Topics: Copywriting essentials, writing for different platforms, persuasive writing Resources: https://t.co/2gefjOfs5M https://t.co/9CSXYKdpW2 Day 10–12: Visual Content Creation Topics: Basics of graphic design, creating visuals for social media, design tools (Canva) Resources: https://t.co/YYj0fRaSfs Day 13–16: SEO Basics for Content Topics: On-page SEO, keyword research, optimizing blog posts, meta tags Resources: https://t.co/0h6MdBmoW1 https://t.co/b2z2A7dJmk Day 17–20: Content Management Systems (CMS) Topics: Introduction to WordPress, creating blog posts, managing media, themes and plugins Resources: https://t.co/48M4w0v8XB Day 21–23: Content Repurposing and Curation Topics: Repurposing content, using content curation tools, creating value with curated content Resources: https://t.co/oc845NybWE https://t.co/Pp7Esq4At7 Day 24–27: Content Performance and Analytics Topics: Analyzing content performance, setting up Google Analytics, tracking KPIs (engagement, traffic, conversions) Resources: https://t.co/ch5Dz9EADL Day 28–30: Case Study and Practice Topics: Research successful content marketing case studies, create a content plan for a mock brand Resources: https://t.co/8a4QLLDmaf Phase 2: Social Media Marketing (Days 31–60) Day 31–33: Social Media Marketing Basics Topics: Introduction to social media marketing, key platforms (Facebook, Instagram, Twitter, LinkedIn), choosing the right platform Resources: https://t.co/1kdEg17q2a Day 34–37: Audience Building and Engagement Topics: Understanding target audiences, creating engaging content, community building Resources: https://t.co/2rJwx2HzYa https://t.co/9zeEwvOSk9 Day 38–40: Creating Social Media Content Topics: Best practices for different platforms (videos, images, posts), visual content creation tools (Canva) Resources: https://t.co/OVYXjYWROa https://t.co/WD3HPGFi2n Day 41–43: Scheduling and Managing Social Media Topics: Using tools like Hootsuite, Buffer, and Later to schedule posts, social media calendars Resources: https://t.co/KNvRAfmfUb https://t.co/GWXPjWrNgk Day 44–46: Facebook and Instagram Marketing Topics: Creating Facebook and Instagram ads, organic growth strategies, boosting posts Resources: https://t.co/RSYV6JUhIK https://t.co/2fZ0wQXdq5 Day 47–50: LinkedIn and Twitter Marketing Topics: Building professional networks, using LinkedIn for content marketing, Twitter trends, hashtags Resources: https://t.co/GZWoTthcTk Day 51–53: Influencer and Affiliate Marketing Topics: Working with influencers, finding affiliate partners, influencer outreach strategies Resources: https://t.co/FCur9dSxs2 Day 54–57: Paid Social Media Campaigns Topics: Facebook Ads Manager, Google Ads for social media, campaign management, budgeting Resources: https://t.co/AGPIk3aMQP Day 58–60: Social Media Analytics and Reporting Topics: Analyzing social media metrics, using platform analytics tools (Facebook Insights, Twitter Analytics), reporting to clients Resources: https://t.co/srUqE2BLpq
- 06
@paolo_scales ·
This is our exact LinkedIn content strategy responsible for $3.3M+ in client revenue: 1. Build the profile like a landing page: Headline = who you help + outcome + proof About section = their pain, your mechanism, your results, one DM cta Featured section = lead magnet or case study 2. Define your unfair advantage before you define your content strategy: - Proprietary data - Thousands of client conversations - Recognisable results - Patterns nobody else has seen at your scale 3. Build a content funnel: Some posts grow your audience, some build authority, some generate leads If every post is trying to do all three it does none of them Map your content to the job it's doing before you write it 4. Pick 5 recurring formats and repeat them forever: - Proprietary insight posts - Internal milestone breakdowns - Tool stacks - Lead magnets - Case study breakdowns Stop inventing new formats every week 5. Research what already works before writing anything: Find the top 10 creators targeting your exact audience, pull their highest performing posts from the last 90 days using Taplio or Scripe, analyse the hook, the structure, the visual, the proof, and the CTA 6. Add your original experience to a proven structure Take the format that worked for someone else and fill it with your data, your client results, your specific numbers, your pattern recognition The structure is proven and the information is yours 7. Lead with visuals that stop the scroll before the hook does: > A text hook takes up three lines > A strong visual dominates the entire mobile screen and communicates the idea before anyone clicks see more If the visual doesn't create curiosity on its own, rebuild it 8. Use specific numbers in every hook: - Zero to $10M in 18 months - 5,000 client conversations - 100 qualified meetings last month. - 12 tools behind the system Specific numbers create a reason to stop scrolling 9. Measure each post by its purpose not its likes A post with 40 likes that generated 8 qualified DMs outperformed a post with 400 likes that generated none Reach posts get measured on impressions and authority posts get measured on saves and profile visits, whilst conversion posts get measured on leads and booked calls 10. Repurpose your winners constantly Most of your followers never saw the first version New followers definitely didn't The proven idea gets a better hook, stronger proof, updated examples, and goes out again Over time you are building a library of formats that already work and the whole system gets easier YOU WILL REGRET NOT SAVING THIS
- 07
@alexcooldev ·
A Reminder: If you have no idea how to market your product, start with this: Post every day. X, TikTok, Instagram, LinkedIn, anywhere your users might hang out. You don’t need the perfect strategy on day one. You need reps. Create content, test hooks, try different angles, listen to the market, and keep going.
- 08
- 09
@pmitu ·
5 truths about growing on X: ✦ If you don't discover new people, new people won't discover you ✦ If you never send DMs, don't expect to receive any ✦ If you don't comment on others, why would they comment on you? ✦ Want more likes? Start liking more ✦ Want more reposts? Support other creators first X is a social network after all so act social
- 10
@itsolelehmann ·
how to use perplexity computer to reverse engineer your competitor's social media strategy (in just 1 prompt) you do realize that that person in your niche who consistently goes viral is not *actually* smarter they just figured out which formats, hooks, and topics actually drive engagement in your space. thats literally it and they're running that playbook every single week (while you're manually scrolling their profile trying to reverse engineer it by feel) i used to do this too open a competitor's profile, scroll through their posts, screenshot the ones that popped off, try to spot patterns it took me hours and i'd still miss stuff (v frustrating tbh) but now i have perplexity computer one-shot the whole thing in one prompt here's how: 1. open perplexity computer and give it one prompt: "analyze the last 7 days of posts on X for [competitor handles]. check engagement, bookmark-to-like ratios, hooks, storytelling, product placement. find winning formats, losing formats, and gaps" (add multiple competitors to the same prompt and it cross-references all of them) 2. it spins up sub-agents automatically. • one collects posts • one analyzes engagement metrics • one breaks down topics • one identifies gaps. all running in parallel 3. a few minutes later you get a full analysis doc. • top posts with all the metrics • content mix breakdown by topic • hook analysis showing which openers drove the most results • and how they place their products bookmark-to-like ratio is the one most people sleep on. high ratio means people are saving it because they think it's valuable ( the real signal) and my favorite part is the gap analysis it tells you what none of your competitors are covering. blue ocean. market up for grabs you can also tell it to send you a weekly report via email every monday. connect gmail and the analysis just shows up every week in your inbox so you're always playing with better, up-to-date cards than the people still guessing if you run any kind of brand online and you're still eyeballing competitor accounts manually, this'll save you hours every week
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- 11
@hridoyreh ·
This #1 social SEO hack is my favorite: 1. Connect your X profile with GSC. 2. Research and choose some keywords. 3. See whether a social post will rank. 4. Now, write a post with that keyword. 5. Put the keyword at the beginning. 6. Publish it to your profile. You will rank on Google soon. And get traffic, even sales...
- 12
@ArcadiaGTM ·
Algo Hack: We generated 30,000 organic posts for a client's announcement. Here's how: With our content framework, we have been able to consistently land on X’s News section. The focus was positioning. Over the past few months, our team has been refining a content framework built specifically around how people consume posts on X: – stronger hooks – clearer narrative framing – cleaner information flow – formats designed to hold attention longer Small changes in structure completely changed how far the posts travelled. Most content doesn’t underperform because the announcement is weak. It underperforms because the positioning never earns attention in the first place.
- 13
@KevinSzabo14 ·
Super simple way to explode on your X: For rapid growth: • Blast out posts constantly • Jump into conversations everywhere • Infuse real character and edge in all you share For turning it into cash: • Build a solid product/service • Target real pain points • Blast targeted outreach messages • Share proof-of-skill posts regularly
- 14
@javier_otieno1 ·
Shifts within X Interaction formats and Implications for Creators 1. Communities feature shut down – Scheduled for May 6, 2026, X's head of product, Nikita Bier, cited declining usage and low engagement. Observers suggest many X communities had grown inactive, termed as “GHOST TOWNS” with plenty of SPAM. Creators must pivot to XChat Groups to build stronger, more aligned communities. 2. XChat Group Chats – This feature is primarily designed to replace communities and supports up to 350 members. Links to XChat group chats are shareable. Creators can manage collaborations away from the public eye, but transparently among team members, effectively solving the issue with PRIVATE LISTS. 3. Custom Timelines – The platform recently launched Custom Timelines to organize niche interests. Niche Alignment is the juicy spot for growth on X. 4. The full rollout of the Grok-Powered algorithm - Content is shown in feeds based on semantic understanding rather than engagement metrics (likes, comments, and retweets). This shift recognizes silent engagement, like time spent on a post, which is also a measure of interest for most reading/viewing audiences. A creator ought to illustrate mastery in specific interests to meet psychographically aligned communities. BOTTOMLINE Quality-specific content converts better than a random collection of spammers hunting for engagement or impressions, especially through coordinated efforts to game the platform.
- 15
@Layton_Gott ·
This is what every platform does best for B2C SaaS: -Reddit: Validating ideas and warm outreach. -X/twitter: Growing your audience. -YouTube: Building credibility and trust. -LinkedIn: Cold outreach to serious people. -Instagram: NOT worth it. -TikTok: Viral discovery to a younger audience. -Product Hunt: Launch day exposure and early adopter signups. -Discord: Building a loyal community. -Newsletters: Owning your audience without any algorithm changes. (bookmark this)
- 16
@iam_daniiell ·
𝗜’𝘃𝗲 𝗯𝗲𝗲𝗻 𝗾𝘂𝗶𝗲𝘁 𝗼𝗻 𝗬𝗼𝘂𝗧𝘂𝗯𝗲 𝗳𝗼𝗿 𝗮 𝘄𝗵𝗶𝗹𝗲. That changes today at 4PM. I’m dropping a full Social Media Analytics Dashboard build in Excel. Not a quick overview. A complete step-by-step build from a blank sheet. Here’s what’s inside: → KPI cards with MoM directional arrows → Dynamic insight text that writes itself → Platform × Content heat map matrix → Connected slicers across two dashboard pages → 39 measures built from scratch TikTok, Instagram, Twitter/X, Facebook — all in one dashboard. Subscribe and turn on notifications so you don’t miss it 👇 https://t.co/cQSfna56jc #Datafam
- 17
- 18
@andruyeung ·
Almost every founder I know is hiring for this role A writer, producer & marketer who is culturally attune and exceptional at creating content They follow the founder around and turn repackage thoughts into a barrage of posts, videos, newsletters, and memes The most important factor though, is SPEED Most social media marketers today (1) Do not know how to capture attention and (2) Take days for a turnaround The future of marketing will require instant turnarounds to respond to trends/news cycles. They should be on 24/7. I've only met a few of these ppl - they are a unicorn.
- 19
@askOkara ·
some tips on how to create content for your brand's x account 1. export your last 1000 tweets using the twexportly chrome extension, drop them into a doc, upload that doc to okara, ask it to analyze your tone, style, voice etc. then generate new tweets that sound like you 2. check the top tweets that worked well for you and repost them. you can always repost winning content 3. steal your competitors' best tweets. if you open their twitter account in incognito mode, x will show you their top tweets. take inspiration and create similar content 4. ask your team what they shipped this week and announce those features on social media 5. when you see a post from any brand account going viral, take a screenshot of it and save it in a folder. when you're running out of ideas, go through the folder to get inspiration 6. record a lot of demos using screen studio and post them. 7. hop on trends. whenever a trend is going on, see if you can plug your brand into it. if it gets traction, you may get featured in the trending section
- 20
@iam_daniiell ·
𝗜𝘁’𝘀 𝗹𝗶𝘃𝗲. Full Social Media Analytics Dashboard — built in Excel from a blank sheet. Here’s what’s waiting for you: → KPI cards with MoM directional arrows → Dynamic insight text that writes itself → Platform × Content heat map matrix → Connected slicers across two dashboard pages → 39 measures built from scratch TikTok, Instagram, Twitter/X, Facebook — all in one dashboard. 2+ hours. Nothing skipped. Watch it here 👇 https://t.co/XlhAg083Lj #Datafam
- 21
@hridoyreh ·
30 Reddit marketing tactics that work: 1. Answer questions in niche subreddits. 2. Share a free tool with the community. 3. Post case studies with real numbers. 4. Comment before posting. 5. Create value-first text posts. 6. Turn FAQs into Reddit threads. 7. Share behind-the-scenes progress. 8. Offer free audits/roasts. 9. Post templates people can copy. 10. Reply within the first hour. 11. Use native images. 12. Cross-post relevant content. 13. Build karma before promoting. 14. Mention competitors naturally. 15. Ask controversial questions. 16. Share mistakes and lessons. 17. Create weekly update threads. 18. Give away free resources. 19. Find pain points in comments. 20. Post data-backed insights. 21. Be active in rising posts. 22. Use storytelling instead of pitching. 23. Create subreddit-specific content. 24. Share useful spreadsheets. 25. Offer beta access. 26. Turn comments into leads. 27. Engage with every reply. 28. Post at peak subreddit hours. 29. Build relationships with moderators. 30. Become known for one topic.
- 22
@miracleadishi ·
The hardest pill I had to swallow in June was my Instagram account I created and grew from scratch in 5 weeks got disabled! Just like that. I made over 33 sales from that account. Something my other accounts took years to achieve. IG just removed that account! That was a whole portfolio for understanding how Social Media Strategy, storytelling and personal branding works. Everything gone! I'm not okay.
- 23
@natiakourdadze ·
Where to market: SaaS → X Agency → LinkedIn Mobile App → TikTok organic AI Startup → X + LinkedIn + TikTok E-commerce / DTC → Instagram + TikTok Coaching / Consulting → LinkedIn + Instagram Course Creator → YouTube + X Local Business → SEO + Facebook Freelancer / Creator → LinkedIn + X + Instagram B2B Startup → LinkedIn + X + Youtube Community / Newsletter → X + Reddit + Discord Which channels would you add to the list?
- 24
- 25
@neilpatel ·
Instagram processes 6.5 billion searches a day and TikTok isn't far behind. Your buyers are searching everywhere and a strategy built around one platform is leaving most of your audience completely untouched. #ContentMarketing #MultiPlatform #SEOStrategy #DigitalMarketing
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- 26
@onlinedopamine ·
for those solely posting to tiktok and/or instagram: always, and i mean always, cross-post your videos to youtube, facebook, X, and threads for example, the youtube views i'm getting on the character swap format i'm testing are higher than both instagram and tiktok combined plus, those videos are also helping me to increase my subscriber count, which will probably benefit the long-form content i am simultaneously creating i also recently talked to a prospective customer who gets the majority of his app sales from facebook reels (we are starting with it now, will report back) moreover, i've seen app founders like cormac from oasis absolutely crush it posting his short-form videos to X this is ultimately why tools like @genviral_ exist and help you save time cross-posting said content btw, we'll be adding bluesky, threads, and X soon because of exactly this observation!
- 27
@miracleadishi ·
Someone said "Angels don't bring customers but marketing does" I quickly remembered something that happened in 2022. For 6 months, I didn't create content. I didn't update my community I didn't drop any storytelling content or tips or tricks. I didn't talk about my services. Nothing nothing. I had one client paying me 50k every 3 weeks. I didn't think much about it because I didn't have bills to pay for. Until 1 day, the client said he wanted to pause the business for an opportunity that came in for him abroad. That was when I had to sit up. The following year I lost my dad. Ahh! Blur blur blurship. It was tough. While I was burying my dad, I was learning b2b content marketing. Paid for a 6 weeks training on content marketing strategy for brands. That single event made me sit up. Because I understood no angel was coming. I resumed posting content. I resumed cold pitching under Facebook groups where start up founders complain about not reaching their target. I was always in the comment section where founders and business owners are complaining of one thing or the other. Shortly after, I landed a role in 2024 September, good pay. I announced it. Same year, landed another role as content marketing strategist for an exterior & interior firm in enugu. Landed a social media marketing gig for a period of 6 months. A lot of good things happened when I started putting myself out there. In summary, no matter how hard you pray, if you don't put yourself out there, nobody will pay for your services or buy your products.
- 28
@YoannaJuille ·
Sunday Recap! We planned to focus 100% on pivoting toward nutritionists, but we’re seeing unexpected traction with SaaS founders. The market has its own ideas! 🙃 This week's progress: - 1 sale delivered yesterday (+ 1 new signup) - Added Lutains to several directories - Nutritionist LP design is almost finished - New social media strategy in the works X Stats: - 7 posts / 162 replies - 9,251 impressions - +11 followers We're keeping the momentum and aiming to do even better next week. Happy Sunday everyone! :)
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@Eli5defi ·
Distribution is king, and that’s never been more true for content creators. If you’re a creator using @typefully and @claudeai, you’re leaving a lot on the table if you’re not using this 3-step method to optimize your posts: - Set up your Typefully MPC in Claude - Ask Claude to run an analytical review of your post using the prompt below - Review and take action as per suggestion --- You are an expert Social Media Strategist and Data Analyst. Objective: Perform a comprehensive performance audit of my [Platform Name, e.g., X, LinkedIn, Threads] account using my exported analytics data from Typefully MCP. Provide a strategy that balances growth with time-efficiency. → Content DNA & ROI The “Stickiness” Factor: Identify which content categories (e.g., Educational, Personal Stories, News Updates, etc.) have the highest Save/Bookmark-to-Reach ratio. Which posts are people keeping for later vs. just scrolling past? The “Show More” Trigger: For long-form text or threads, analyze the hook (the first 2 lines). Which opening styles consistently get users to click and read the full post? Media vs. Message: Compare the performance of text-only posts vs. posts with images/video. Is the extra effort of creating visuals resulting in a proportional increase in Profile Visits or Link Clicks? → Time & Velocity Mapping The High-Engagement Window: Pinpoint the 60-minute windows when my audience is most “reactive.” Don’t just give me a time—explain the Engagement Velocity (how fast interactions happen in the first 30 minutes) and how it affects overall reach. The “Quiet Hour” Opportunity: Are there times when engagement is lower but reach is high? Identify whether I should post during off-peak hours to face less competition in the feed. → Repost/Retweet Spacing Strategy The Frequency Audit: I currently repost my own content at [Insert your intervals, e.g., 1hr - 6hr - 12hr]. Based on the data, is this causing “feed fatigue” (the same people seeing the post too many times), or is it successfully reaching new time zones? The 24-Hour Flywheel: Design an optimized repost schedule that covers three distinct global regions (e.g., morning in the US, EU, and Asia) without overlapping on a single user’s timeline more than once every 8 hours. → Conversion & Growth Funnel Follower Attribution: Which specific posts actually drove New Follows? Distinguish between "Viral Hits" (high views/low follows) and "Community Builders" (low views/high follows). Bio & Call-to-Action (CTA) Check: Based on the spikes in profile visits, suggest 3 ways to optimize my Bio or Pinned Post to convert more visitors into long-term followers. ---
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@Nicolascole77 ·
All social platforms go through phases. In 2021, anyone writing X threads went obscenely viral. X also powered 99% of our multi-million dollar business. In 2026, X now drives <20% of our leads and engagement/reach is a fraction of what it used to be (for us). Whereas LinkedIn is driving way more leads and way more reach. Which is why you should just focus on building a LIBRARY of content—that you can copy/paste over to the next-new platform where there is an attention arbitrage opportunity.
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@BigBrainMkting ·
In 2012, Jaden Smith opened a restaurant in Los Angeles with no prices on the menu. No deals. No discounts. No marketing budget. Just a simple name on the sign: "I Love You." Most people assumed it was a passion project. A celebrity vanity play. Something that would close within a year. It outlasted every prediction. The concept was simple. If you could afford to pay, you paid. If you couldn't, you ate for free. And if you wanted to do more, you paid extra so a stranger could eat tonight too. Nothing about the food was revolutionary. The meals were vegan. The portions were modest. The locations were humble pop-ups and food trucks on Skid Row. But something unusual started happening. Customers began talking about it. Unprompted. Without a referral program or a social media campaign. Paying for someone else's meal felt like something worth telling people about. The transaction had become a story. Psychologically, this is called reciprocity. When a brand trusts you to pay fairly, with no enforcement and no guilt, it stops feeling like a business and starts feeling like a relationship. That emotional shift changes behavior. People pay more than they have to. They come back. They tell others. Jaden spent nothing on advertising. He didn't need to. "Celebrity opens restaurant where you pay what you want to feed the homeless" wrote itself. Press covered it. Creators broke it down. Strangers shared it on social media without being prompted. The pricing model was the campaign. Most brands try to earn attention by talking about their values. Jaden built a model where buying was the value. Every transaction was a small, visible act of care. Every customer left feeling like a participant. A pay-it-forward meal sold more brand loyalty than any billboard ever could. --- Thanks for reading! Enjoyed this post? Follow @BigBrainMkting for more content like this.
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@ProofofIntern ·
social media managers are basically audience researchers with worse job titles. they see what people actually say, not what the brand wishes they said. they see the confusion, repeated questions, complaints, jokes, the weird language customers use, the objections that keep coming up and posts people ignore even though the team thought they were important. that's valuable as hell. but in most companies, social still gets treated like the final step in the content machine. someone writes the campaign then someone approves the messaging then someone builds the deck and only then does the social team get handed the polished version and told to make it work on socials. which is backwards. the person reading the replies all day probably knows where the messaging is unclear. the person watching what people share probably knows which angles actually land. the person seeing the same complaint for the 47th time probably knows what the product page, launch post or campaign is failing. social media managers aren't just there to post the approved words. they're sitting on live audience insight every single day. most brands just don't know how to use it.
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@KyennMark ·
Social Media Management Is More Than Posting A lot of founders think the role of a social media manager is just to post content and keep the page active. That is only a small part of the job. The real role of a social media manager is to become the eyes and ears of the internet for the project. You are the closest person to the community. Every day people reply to posts, send messages, complain, suggest ideas, and talk about what they like or don’t like about the product. Your job is to capture those signals. Not just read them and move on. You must document them. For example, imagine the project is a gaming platform and several users start saying the same thing about a character design. Maybe they feel the character doesn’t look strong enough or they prefer another style. Once you start hearing the same complaint from multiple people, that is no longer just a random comment. That becomes valuable product feedback. You take that information and pass it to the developers or the founding team. Now the builders can improve the product based on real user feedback. This applies to any type of project. If it is a trading platform, users may complain about the interface being confusing. If it is a Web2 product, users may complain about a feature not working smoothly. If it is a Web3 project, users may talk about transaction speed, wallet issues, or usability. All these things are signals. Your role is to collect them, organize them, and report them clearly. That alone can help improve the product significantly. Another responsibility is driving engagement. Engagement is how you keep the community alive. Replying to comments, encouraging discussions, asking questions, highlighting community contributions. When people feel heard, they stay longer and become more loyal to the project. In larger companies, the strategy may also include ads and paid promotions. Content builds attention, and ads help push that attention to a wider audience. But the most valuable thing a social media manager can bring to a project is information. Information about what the community is thinking. Information about what the users want improved. Information about what is working and what is not. When you consistently deliver this kind of insight to the team, you are no longer just managing social media. You are helping the project build a better product through community intelligence. And when you reach that level, it becomes very difficult for a project to replace you.
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@jakezward ·
X just dropped my new favourite feature: filter any profile's posts by "Most liked." This is a game changer if you create content. 1. Find top accounts in your niche 2. Filter by most liked 3. Study what works 4. Make it your own I grew to 100K on LinkedIn in 10 months doing exactly this. Now X makes it easy.
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@ishverduzco ·
Creating great content is only about half of the game on social. Maybe a little less. You can only ship so many posts in a day until you start becoming annoying on the timeline. But if you’re doing social for a big brand then you likely have hundreds, if not thousands of mentions on any given day across platforms. Community management is the grunt work of the job but is easily one of the best ways to 10x your brand. Not just for impressions and engagements, for improving sentiment, awareness, and building relationships with superfans.
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@ProofofIntern ·
random social content 'hacks': - repost evergreen content regularly, change up view points/media types/copy to keep them fresh. - create multiple variations of the same post, schedule them in the future. - have a schedule, but make it flexible & adaptable for trends/changing narratives. - break down blogs to create social content. what would you add?
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@alieneliane ·
you can't build a strong social media strategy based on vibes alone there needs to be a structure behind it or else how do you justify your decisions? without systems, clear metrics, and workflows, you start every day staring at a blank page instead of learning from what you've already done
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@vali_turbo ·
This article by @hustle_fred is a gold mine. He breaks down X's algorithm from their public code reveal. Here are the top 5 takeaways I took, and how you can apply them throughout your build in public journey👇: 1. Warm up first. No cold posts. - Spend 10-15 mins liking/replying to your network before dropping content - Reminds the system you're connected. Gets those early views from followers 2. Invite more than likes. - Algorithm scores on diverse actions: replies, bookmarks, clicks, profile visits - Ask questions. Share checklists people save. Add links they click and make posts that spark real interaction 3. Leverage social proof. - Tag or reply to bigger accounts in your niche - Their retweet or comment unlocks out-of-network reach (friends of friends) - One nudge from a mutual can 10x impressions 4. Stick to one theme. - Don't jump topics, because the algorithm groups you into "SimClusters" like startups or design - Consistency builds association. Switch too much, and you confuse the system and hide yourself. 5. Spark conversations - End with a question. Respond fast to early comments - Turns a post into a thread of activity. More replies = more push - Mix hot takes, threads, graphics, lists What I will apply: Prime (warm up) → Post (themed content) → Reply (fast) → Amplify (nudge mutuals). Make sure to bookmark this for your next X push. Big thanks again to @hustle_fred for the fantastic article, and I urge everyone to check out @supabird_io; it's such an underrated gem of a tool. Read it below for yourself: https://t.co/BuXJFLllvM
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@sentient_agency ·
We just broke down @ElevenLabs entire social media strategy. $11B valuation. $300M+ ARR. The best voice AI on the planet. Their product launch playbook is a masterclass — but there are massive gaps they're leaving on the table. We cover: → Why 86% of their YouTube views come from one content type → The untapped personal brand of their CEO → The top-of-funnel engine they're missing → How we'd structure a viral campaign for them Check it out below
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@nickcicero ·
Seems to be a popular trend so reintroducing myself: Music major who fell into social media marketing in 2005, before it was an industry. Founded @delmondo — built the 1st third-party analytics for Snapchat, IG Stories, Facebook Live, and TikTok. Raised $200K and Scaled it to a multi-million dollar business. Sold it to @conviva in 2018. Took a break to teach @NewhouseSU and advise other founders. Now I'm the founder of @mondometrics. In our first 18 months, we've run creator reporting and measurement for 2 of the 5 largest companies on Earth by market cap — plus clients like @leagueonevb @TheUFL @Underdog @chargers @Marlins + more across sports, media, creator and podcast co's. Had some cool moments like going on tour w/ @Oprah on her Emmy-winning show, opened up @kendricklamar's Instagram Account when he launched GKMC. When I'm not staring at data, I'm standing in a river. Hudson Valley resident during the week, cabin in the Catskills on the weekends, fly rod usually within reach. That's me. What I post about here: social video, sports + media digital strategy, lots of data, the creator economy, and occasionally trout. Hey to all my mutuals, and to the new people I'm bound to meet.
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@alieneliane ·
good social media marketing is about discovering new ways to transmit the same message without understanding the pain points, the feelings, the why, you're just going to turn your content plan into a printing machine of the same plain message that's too mild for people to care to prevent that: be more curious instead of marrying someone else's success playbook
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@KristenInMotion ·
I became a full-time X creator in 4 months. Here's what I would do if I had to start over: 1/ Build Connections With Lists Use Twitter Lists to study creators in your niche. - Track the top voices in your space - Engage thoughtfully with their posts - Focus on conversations, not spam The new AI algorithm rewards real connections, not reply-guy tactics. 2/ Write Long-Form Content High-quality posts can circulate for up to 24 hours. - Longer posts increase dwell time - More dwell time = more impressions - Depth beats generic tips Share ideas people can’t easily find elsewhere. 3/ Add Media to Every Post Posts with visuals often get 5–10× more reach. - Screenshots - Progress updates - Setup photos Visual context makes posts easier to understand. Just make sure the media is relevant. 4/ Share Your Journey People want to follow real people, not advice machines. - Document your progress - Share wins and setbacks - Tell stories from your journey This builds trust and makes your account feel authentic. 5/ Increase Your Posting Volume X rewards consistency and output. - More posts = more reach - More reach = more growth - More reps = better writing Going from 3 posts to 6 posts daily can dramatically increase results. Minimum: 3 posts per day. 6/ Know Your Goal Growth content and monetization content are different. - Growth: pure value, no asks - Monetization: clear CTAs - Focus on your ideal audience Always know what each post is trying to achieve. 7/ Share Unconventional Insights Generic advice rarely spreads. - Challenge common beliefs - Share unique perspectives - Offer insights people haven’t heard before Original thinking is what gets saved and shared. 7 Strategies I’d Use to Grow on X Today - Build connections using Lists - Write long-form content - Add media to every post - Share your journey - Increase posting volume (3–6× daily) - Know your goal: growth vs monetization - Share unconventional insights - Save this if you want to grow on X. Follow for more creator growth strategies.
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@HeyZaraKhan ·
🚨BREAKING! Elon Musk just open-sourced the ENTIRE X algorithm yesterday. I read through everything, and here are 10 hacks for going viral on X: 👇 1. Prioritize replies over likes Replies are weighted massively (up to 75× more than a like). Craft posts that spark debate or questions. The first 15 minutes decide if it explodes. 2. Use media to boost dwell time Native videos and images get indirect boosts. Upload directly to X don’t link out, to keep people engaged longer. 3. Stay fresh and timely Old posts get filtered. The algorithm favors novelty. Post about trends right when they’re hot. 4. Encourage reposts and quotes Reposts and quotes carry 5×–10× the weight of likes. Use CTAs like “Repost if you agree” or bold takes that invite quotes. 5. Build threads for conversation Threads increase scroll depth, replies, and dwell time. The model loves content that keeps users interacting. 6. Stick to your niche Consistent topics help the algorithm understand who to show your content to. Niche clarity = better distribution. 7. Avoid negative signals Blocks, mutes, and reports crush reach. Avoid spammy or overly divisive tactics, opt for value. 8. Balance followers and discovery Engage your followers first for momentum, then let the algorithm push it wider. Reply fast to early comments. 9. Write AI-readable content The model analyzes your text directly. Clear hooks, strong structure, and relevance matter more than ever. 10. Diversify your output Mix formats and collaborate. Variety prevents feed fatigue and keeps your content visible. That's a wrap! I hope you found this helpful.
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@sharyph_ ·
Not growing on Twitter? You might be missing these key strategies. ↓ Here are the secrets to growing your audience and transforming followers into real opportunities: 1️⃣ Write every single day for 30 days—consistency builds momentum. 2️⃣ Pick a subtopic within a mega category and commit for at least a year—become the go-to expert. 3️⃣ Craft a bio that’s clear, benefit-driven, and focused on the value you provide—make people hit "Follow" instantly. 4️⃣ Capture email addresses from day one with a relevant pinned asset—own your audience, don’t rent it. 5️⃣ Study and adapt to viral content formats within your niche—play the game the smart way. The secret? Twitter (X) rewards those who show up, stay focused, and provide real value. Which of these are you already doing?
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@HeyZaraKhan ·
🚨 The X algorithm has changed. Stop killing your reach, it is not like how you think. After closely analyzing it this week, I found that growth on X isn’t random, it requires you to follow this: Do 1 Post consistently (1–3 quality posts/day) 2 Stay mostly in one niche (80% focused, 20% variety) 3 Use strong hooks + clean visuals 4 Reply fast & engage in comments 5 Quote + join trending conversations early Don’t: 1 Spam or overpost low-quality content 2 Jump across unrelated topics constantly 3 Ignore replies (kills reach momentum) 4 Rely only on followers, optimize for “For You” 5 Post without a hook or clear value
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@TheRealSantino ·
THE Mk Ultra Programish - Arizona State University (ASU) has launched a bachelor’s degree for aspiring influencers, with students expected to build a real social media account and demonstrate audience growth during the program. The Content Creation BA is housed within ASU’s Walter Cronkite School of Journalism and Mass Communication and appears in the university’s 2026-2027 course catalog. The 120-credit-hour degree prepares students to become “an influencer and strategic storyteller” by teaching video production, podcasting, personal branding, audience analytics and social media strategy. The program was approved by the ASU University Senate in March 2026. Its proposal said graduates would be prepared to work independently as influencers and content creators across livestreaming, videography, writing, podcasting, graphics and emerging media.
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@BITKRAFTVC ·
Our portfolio company @NewTales_Games just launched SAKUJO DATA — a gaming intelligence platform built for studios. Social media strategy for any Steam game ever released. Wishlist-to-sales ratios. Genre audience analytics. Free tier available. Worth checking out if you're building or publishing games. 🔗 https://t.co/aXtDwWMH54
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