Tim Cook profile photo

X profile analytics

Tim Cook (@tim_cook) X analytics

@tim_cook

Apple CEO  Auburn 🏀 🏈 Duke 🏀 National Parks 🏞️ “Life's most persistent and urgent question is, 'What are you doing for others?'” - MLK. he/him

@tim_cook has 20.4M followers, a median of 1.1M views per post and a 1.69% engagement rate.

Based on 20 recent original posts (high confidence). Updated October 7, 2026.

Key stats

Followers
20.4M
Median views per post
1.1M
Average views per post
2M
Engagement rate (by views)
1.69%
Original posts per week
2.6
Average engagements per post
33,309

Engagement grade

A

Excellent

This is ahead of the benchmark for accounts with 1M+ followers.

Profile score

85/100

  • Profile completeness100
  • Audience shape100
  • Engagement25
  • Consistency100
  • Positioning clarity100

Estimated X creator earnings

$65–$155 in the last 30 days

From 12.9M views on @tim_cook's original posts in the last 30 days.

Rewards eligibility: likely

Rough estimate. X publishes no payout rate, so this assumes about $5–12 per 1M original-post impressions from reported creator payouts. Only Premium viewers’ impressions count, so real payouts can be much lower.

How does your account compare with @tim_cook?

Get the same report for your own account by email: engagement grade, median views, best times to post and estimated earnings.

Free, no sign-up. We only use your email for what you choose here. See our Privacy Policy.

Follower growth

Tracked by Xholic since October 4, 2026.

Best times to post

When @tim_cook's recent posts performed best (UTC).

  1. #1 slot

    7:12 PM

    Monday · UTC

  2. #2 slot

    7:18 PM

    Tuesday · UTC

  3. #3 slot

    7:23 PM

    Wednesday · UTC

Top recent posts

  1. 01

    @tim_cook ·

    The new Mac mini is here. Small in size. Big on performance. From everyday productivity to all things AI, it can help you do it all. https://t.co/GopxcHM5od

    Video on the original post
    • 2.3KReplies
    • 5.4KReposts
    • 70.6KLikes
    • 11.4MViews
    View on X
    2.8x average engagementHas a videoMedium length (100-200 characters)Posted Tue 14:00 UTC
  2. 02

    @tim_cook ·

    From iPhone Duo, iPhone 18 Pro, and iPhone 18 Pro Max to Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5… here's a look at all of the latest announcements dropping today! #AppleEvent https://t.co/YvswtNEA7m

    Video on the original post
    • 1.5KReplies
    • 6KReposts
    • 74.9KLikes
    • 3.1MViews
    View on X
    2.6x average engagementHas a videoMedium length (100-200 characters)Posted Wed 19:00 UTC
  3. 03

    @tim_cook ·

    There are people who leave a mark on the world, and then there are people who change it entirely. Steve changed the world and so many lives in the process. He certainly changed my life forever. His spirit lives on in everything he created and everyone he inspired.

    Photo on the original post
    • 1.5KReplies
    • 6KReposts
    • 60.3KLikes
    • 1.5MViews
    View on X
    2.2x average engagementHas an imageLong post (over 200 characters)Posted Mon 13:00 UTC
  4. 04

    @tim_cook ·

    Today’s agenda at Apple Park: Introduce the @Pokemon team to John, talk gaming, and politely ask Pikachu to stay out of the pond. Two out of three were accomplished. https://t.co/KzirV3VX8U

    Video on the original post
    • 758Replies
    • 4.6KReposts
    • 43.7KLikes
    • 4.2MViews
    View on X
    1.8x average engagementHas a videoMedium length (100-200 characters)Posted Thu 21:00 UTC
  5. 05

    @tim_cook ·

    Today, as Warren steps down as chairman of Berkshire Hathaway, I am thinking about his lasting impact. Warren believed in Apple before anyone else, and we will never forget it. Thank you Warren and congratulations to Howard, who will be a wonderful chairman.

    Photo on the original post
    • 660Replies
    • 3KReposts
    • 57.6KLikes
    • 1.6MViews
    View on X
    1.7x average engagementHas an imageLong post (over 200 characters)Posted Fri 15:00 UTC
  6. 06

    @tim_cook ·

    Counting down with everyone!

    • 903Replies
    • 2.7KReposts
    • 38.7KLikes
    • 2.9MViews
    View on X
    1.2x average engagementText onlyShort post (under 100 characters)Posted Wed 16:00 UTCQuote post

Content mix

Text only
35%
With media
65%
With links
0 posts
With hashtags
3 posts

Creator style: High-reach broadcaster

Want numbers like @tim_cook's?

Xholic writes posts in your voice, schedules them for the hours your audience is active, and tracks what's working every day.

$0 today · Cancel anytime

More in Founders & tech CEOs

See all of Founders & tech CEOs

More on this topic

About this data

  • Analytics are inferred from public profile and recent post data. They do not include private impressions, profile visits, link clicks, or follower-source data.
  • Deleted, protected, unavailable, or rate-limited posts may be missing from the sample.
  • Stats come from public posts Xholic has stored, not private X Analytics. Xholic is not affiliated with X Corp or @tim_cook.
  • Own this account and want this page removed? Email [email protected].