
X profile analytics
Tim Cook (@tim_cook) X analytics
@tim_cook
Apple CEO Auburn 🏀 🏈 Duke 🏀 National Parks 🏞️ “Life's most persistent and urgent question is, 'What are you doing for others?'” - MLK. he/him
@tim_cook has 20.4M followers, a median of 1.1M views per post and a 1.69% engagement rate.
Based on 20 recent original posts (high confidence). Updated October 7, 2026.
At a glance
Key stats
- Followers
- 20.4M
- Median views per post
- 1.1M
- Average views per post
- 2M
- Engagement rate (by views)
- 1.69%
- Original posts per week
- 2.6
- Average engagements per post
- 33,309
Engagement grade
Excellent
This is ahead of the benchmark for accounts with 1M+ followers.
Profile score
85/100
- Profile completeness100
- Audience shape100
- Engagement25
- Consistency100
- Positioning clarity100
Monetization
Estimated X creator earnings
$65–$155 in the last 30 days
From 12.9M views on @tim_cook's original posts in the last 30 days.
Rewards eligibility: likely
Rough estimate. X publishes no payout rate, so this assumes about $5–12 per 1M original-post impressions from reported creator payouts. Only Premium viewers’ impressions count, so real payouts can be much lower.
Free report
How does your account compare with @tim_cook?
Get the same report for your own account by email: engagement grade, median views, best times to post and estimated earnings.
Growth
Follower growth
Tracked by Xholic since October 4, 2026.
Timing
Best times to post
When @tim_cook's recent posts performed best (UTC).
- #1 slot
7:12 PM
Monday · UTC
- #2 slot
7:18 PM
Tuesday · UTC
- #3 slot
7:23 PM
Wednesday · UTC
What worked
Top recent posts
- 01

@tim_cook ·
The new Mac mini is here. Small in size. Big on performance. From everyday productivity to all things AI, it can help you do it all. https://t.co/GopxcHM5od
Video on the original post- 2.3KReplies
- 5.4KReposts
- 70.6KLikes
- 11.4MViews
2.8x average engagementHas a videoMedium length (100-200 characters)Posted Tue 14:00 UTC - 02

@tim_cook ·
From iPhone Duo, iPhone 18 Pro, and iPhone 18 Pro Max to Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5… here's a look at all of the latest announcements dropping today! #AppleEvent https://t.co/YvswtNEA7m
Video on the original post- 1.5KReplies
- 6KReposts
- 74.9KLikes
- 3.1MViews
2.6x average engagementHas a videoMedium length (100-200 characters)Posted Wed 19:00 UTC - 03

@tim_cook ·
There are people who leave a mark on the world, and then there are people who change it entirely. Steve changed the world and so many lives in the process. He certainly changed my life forever. His spirit lives on in everything he created and everyone he inspired. https://t.co/8p08BcSlTS
Photo on the original post- 1.5KReplies
- 6KReposts
- 60.3KLikes
- 1.5MViews
2.2x average engagementHas an imageLong post (over 200 characters)Posted Mon 13:00 UTC - 04

@tim_cook ·
Today’s agenda at Apple Park: Introduce the @Pokemon team to John, talk gaming, and politely ask Pikachu to stay out of the pond. Two out of three were accomplished. https://t.co/KzirV3VX8U
Video on the original post- 758Replies
- 4.6KReposts
- 43.7KLikes
- 4.2MViews
1.8x average engagementHas a videoMedium length (100-200 characters)Posted Thu 21:00 UTC - 05

@tim_cook ·
Today, as Warren steps down as chairman of Berkshire Hathaway, I am thinking about his lasting impact. Warren believed in Apple before anyone else, and we will never forget it. Thank you Warren and congratulations to Howard, who will be a wonderful chairman. https://t.co/bMCA7Ije2t
Photo on the original post- 660Replies
- 3KReposts
- 57.6KLikes
- 1.6MViews
1.7x average engagementHas an imageLong post (over 200 characters)Posted Fri 15:00 UTC - 06
Formats
Content mix
- Text only
- 35%
- With media
- 65%
- With links
- 0 posts
- With hashtags
- 3 posts
Creator style: High-reach broadcaster
Grow your own account
Want numbers like @tim_cook's?
Xholic writes posts in your voice, schedules them for the hours your audience is active, and tracks what's working every day.
$0 today · Cancel anytime
Keep browsing
More in Founders & tech CEOs
See all of Founders & tech CEOsKeep exploring
Free tools
- Compare Twitter AccountsPut two public accounts head to head and see who leads on views, engagement, grade and posting pace.
- Twitter Engagement Rate CalculatorCalculate engagement rate from your numbers or a public profile and grade it against your tier.
- X Monetization CalculatorChange the assumptions behind six X revenue models and compare gross revenue with direct contribution.
Guides
- Is X Worth It for Your Business? Score Your Readiness in 8 SignalsDecide whether X deserves a 90-day test: score eight readiness signals from 0 to 2, read what each score band means, and turn the gaps into a working plan.
- How to Analyze Any X Profile and Read the ReportAnalyze any public X profile and read the report properly: how each metric is calculated, what is measured vs estimated, and three worked readings.
From the blog
- X Analytics for Brands & Businesses: A Practical GuideHow brands and businesses use X/Twitter analytics to track reach, engagement, and ROI — with the KPIs that actually matter.
- Twitter Growth for SaaS Founders: A Practical PlaybookTwitter growth for SaaS founders explained with proven X strategies. Profile optimization, content cadence, replies, threads, metrics, and templates that work.
Best tweets on this topic
- Best tweets about Product-Led GrowthExplore the best tweets about product-led growth, including activation, onboarding, free trials, virality, conversion, retention, pricing, and PLG metrics.
- Best tweets about SaaSA curated collection of the sharpest, most-shared X posts about SaaS—saved so you do not have to dig through the timeline yourself. Updated every two weeks.
- Best tweets about Venture CapitalA curated collection of the sharpest, most-shared X posts about venture capital—saved so you do not have to dig through the timeline yourself. Updated every two weeks.
About this data
- Analytics are inferred from public profile and recent post data. They do not include private impressions, profile visits, link clicks, or follower-source data.
- Deleted, protected, unavailable, or rate-limited posts may be missing from the sample.
- Stats come from public posts Xholic has stored, not private X Analytics. Xholic is not affiliated with X Corp or @tim_cook.
- Own this account and want this page removed? Email [email protected].