@covacut ·
“storytelling” has become a buzzword for glorified content engineering but after a year of making videos, i don’t think the future of content is better optimization at all creation has become careless to cut through, storytellers must do the opposite: treat creating something for another human as an act of care. care shows up in how intentionally you: shape the message commit to the process in 2 years, made with intention will be as legible as “shot on film” moments from 365 days of storytelling. here’s to many more ❤️
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