Message clarity and above-the-fold copy
Make the first screen quickly explain what the offer is, who it serves, why it matters, and what action to take; prioritize specific headlines over vague brand language.
42%
Best tweets about Landing Pages
50 Best Tweets About Landing Pages (2026)
Find the best tweets about landing pages, including headlines, positioning, design, copy, conversion tests, teardown examples, and measurable results.
Landing-page strategy, copy, hierarchy, design, testing, conversion evidence, critiques, and before-and-after results.
- Creators
- 42
- Updated
Original Xholic analysis
What 50 top Landing Pages posts reveal
Landing-page discussion emphasizes fast comprehension, traffic- and intent-matched messaging, deliberate persuasion sequencing, and iterative testing. AI is commonly presented as a way to deploy and test pages faster. Individual posts also report conversion improvements after copy or page changes, but these are author-reported examples rather than general causal proof.
- Dominant tone
- Positive
- Median score
- 9.15
- Leading format
- Tutorial
- Recent posts
- 42%
60% of posts
All-time engagement
36% of posts
Published in 90 days
Conversation map
The themes creators return to
Testing, measurement, and iterative optimization
Deploy multiple variants, run A/B tests, track funnel behavior and attribution, inspect scroll depth and source-level performance, and use results to improve pages.
38%
Conversion-oriented design and scanning behavior
Favor clarity, speed, readable demos, skimmable hierarchy, relevant aesthetics, and simple CTAs over decorative visuals, excessive motion, or design-first decisions.
26%
Conversion-page structure and persuasion sequencing
Use an intentional narrative arc—hero, pain, solution, proof, objections, and CTA—sequenced around what visitors need to believe before buying.
22%
AI-assisted landing-page creation
Use AI tools and structured brand, audience, and positioning context to rapidly create, critique, personalize, deploy, and test landing pages.
20%
Traffic intent and ad-to-page matching
Match landing-page messaging, format, and depth to channel, keyword, creative angle, awareness stage, and visitor intent rather than sending every audience to the same page or PDP.
20%
Social proof and credible conversion evidence
Use believable testimonials, customer quotes, case studies, demonstrations, and proof placed where they reduce skepticism, especially near key conversion decisions.
18%
Offer positioning and buyer psychology
Build pages around the target customer, desired outcome, emotional or identity payoff, pain, mechanism, and perceived value—not feature lists or generic discounts.
14%
Tone and stance
Sentiment Positive leads
Author posture Supportive leads
Performance benchmark
- Median likes
- 26
- Median reposts
- 1
- Median replies
- 7
- Median views
- 1.8K
Posts with media make up 44% of this collection. Their median all-time score is 11.4, compared with 7.44 for text-only posts.
Format mix
- Tutorial 36% · score 11.8
- Case Study 28% · score 8.75
- Opinion 20% · score 12.6
- List 10% · score 9.63
Consensus and debate
Where creators agree, and where they do not
Shared view
Clarity must win the first screen
Multiple posts recommend that the hero quickly establish what the offer is, who it serves, why it matters, and what visitors should do next. Five- and seven-second comprehension checks are proposed as practical diagnostics.
Shared view
Sequence the case before the CTA
Posts commonly propose moving visitors from a hero and problem framing through solution, proof, objections, and a CTA. They frame the objective as addressing the beliefs a visitor needs before acting.
Shared view
Match pages to traffic intent
Posts argue against treating all visitors alike: keyword and ad language should carry into the page, while colder or earlier-stage audiences may need more education and proof before a product-page ask.
Shared view
Treat landing pages as experiments
The discussion favors shipping variants, instrumenting conversion events and funnel behavior, and improving pages based on observed signals rather than waiting for a perfect initial launch.
Open debate
Interactive product versus persuasive long-form page
One post predicts that AI-native, interactive product experiences will increasingly replace passive marketing pages. Another argues that pages with VSLs, long copy, large buttons, and testimonial screenshots can outperform polished branding and motion-heavy design. These are contrasting author viewpoints, not comparative test results supplied in the dataset.
Open debate
Design is subordinate—but not irrelevant
Some posts prioritize clarity over decorative or design-first decisions. Another argues that aesthetics should fit the audience and category. Together, they present differing views on the role of visual design while emphasizing audience relevance and clear communication.
What performs
Patterns behind standout posts
The five supplied score outliers span AI, testing, and design themes
The five highest supplied all-time-score outliers are tweet 2078208114554184027 (661.42), 2020471169695220122 (510.78), 2059386379625234552 (405.34), 2083191201965199583 (211.69), and 2034216625272963186 (205.15). Their content spans channel-to-page measurement, interactive AI-product positioning, AI-assisted page creation, conversion-oriented design opinions, and rapid AI-enabled iteration.
Media posts had a higher aggregate median score
Deterministic analytics report a median all-time score of 11.39 for media posts, versus 7.44 for text posts. Media appeared in 22 of 50 tweets (44%). This is an aggregate association and does not establish that media caused stronger performance.
Reported before-and-after outcomes make optimization claims concrete
One author reported free-trial conversion increasing from 7% to 15% after removing a free editor and adding more proof and context. Another reported that changing a landing-page H1 moved conversion from 10% to 15%. These are self-reported outcomes.
Statistical standouts
- View standout post 1 Score 661.4 · 72.29× median
- View standout post 2 Score 510.8 · 55.82× median
- View standout post 3 Score 405.3 · 44.3× median
- View standout post 4 Score 211.7 · 23.14× median
- View standout post 5 Score 205.2 · 22.42× median
Creator landscape
Who shapes this conversation
The five most represented creators account for 20% of the selected posts.
-
1. Barry Hott ☄️
@binghott
2 posts
-
2. Jackson Blackledge
@blvckledge
2 posts
-
3. Hardik Gohil
@GohilHardy
2 posts
-
4. Blake Emal
@heyblake
2 posts
-
5. Solopreneur Dad
@JonBuildsHQ
2 posts
-
6. Layton Gott
@Layton_Gott
2 posts
Layton Gott operationalizes hero clarity
Layton Gott’s two posts propose short user tests for above-the-fold messaging: after limited exposure, users should be able to identify the offer, audience, relevance, and next action.
Namya frames conversion as a narrative system
Namya @ Supafast describes a Hero-to-CTA persuasion arc and critiques design-first pages, generic headlines, and vague CTAs, emphasizing systems and clarity as repeatable foundations.
Jackson Blackledge focuses on reuse and market fit
Jackson Blackledge highlights finding previously effective pages in analytics and adapting page content and ordering to category-specific shopping behavior.
Since the previous snapshot
What changed since Aug 12, 2026
- 76% of the selected posts remained.
- The creator count changed by -2.
- The leading sentiment remained stable.
How this analysis was made
Themes, sentiment, stance, and post format are classified per tweet. All counts, shares, medians, creator concentration, freshness, and performance comparisons are then calculated directly from the published snapshot.
Xholic's all-time score compares engagement while accounting for reach, post age, and creator consistency. It is used for relative comparisons within this collection.
This report analyzes the exact 50-post snapshot shown below. AI identifies editorial categories and drafts explanations; all statistics are calculated from the snapshot, and every narrative claim is checked against cited posts before publication.
Best Landing Pages tweets
Top Landing Pages tweets from 42 creators
Ranked 01–50
- 01
@codyschneider ·
again i repeat please pls stop overcomplicating paid ads for saas just do this google ads find bottom of funnel keywords related to the product phrase match bidding on those keywords landing pages H1 title and Paragraph 1 have the keyword you're bidding on have a conversion event for signup have a conversion event for payment facebook ads target all of facebook test 20 pieces of ad creative a week the winners go into their own conversion campaigns with dedicated spend make landing pages H1 title and Paragraph 1 related to the ad have a conversion event for signup have a conversion event for payment create a dashboard to track all of this data use something like Graphed or looker studio measure ROI by looking at CAC vs customer lifetime value vs payback period if you put $1 in and $5 of customer lifetime value comes out you're good if you want this link below
- 02
@felixhhaas ·
𝗣𝗿𝗲𝗱𝗶𝗰𝘁𝗶𝗼𝗻: 𝗪𝗲𝗯𝘀𝗶𝘁𝗲𝘀 𝗮𝗿𝗲 𝗱𝗶𝘀𝗮𝗽𝗽𝗲𝗮𝗿𝗶𝗻𝗴 🔥 I see a lot of founders still building websites the same way they did ten years ago. But if they don't adapt, they'll loose customers. Here's why: The best converting websites in the age of AI aren't websites at all. They're the product. Historically, websites were marketing billboards. Hero sections, feature lists, testimonials, pricing tables. You'd scroll for minutes just to understand what a product does. That made sense when attention was cheap and patience was abundant. But in the age of AI, that's no longer good enough. People are crazy impatient these days. If they don't see value in the first five seconds, they're gone. They don't want to read about what your product can do, they want to experience it. That's the new default. And it has massive implications for how we design landing pages and conversion flows. Take most SaaS websites as an example. Landing on a typical site today means reading walls of text, watching explainer videos, filling out demo request forms. A lot of friction... Now, imagine an AI-native flow: You land on the page with a specific problem. The product is right there, live and interactive. You start using it immediately and see real value in seconds. Sure, you still need to sign up to save your work, but everything else just happens. I'm pretty sure the traditional marketing website is becoming obsolete. Once people expect instant interaction, they won't tolerate passive content. Letting users explore your product immediately builds infinitely more trust than any hero section ever could. And once they've experienced the value, upselling becomes so much easier. People are no longer buying a promise but something they've already used. I think one of the early growth factors for Lovable was exactly this. We doubled down on the "instant value" approach. You land on the site and just start building. The product teaches you how to use it by using it. And most AI companies are doing it this way now btw: Midjourney, ChatGPT, Google. Even ElevenLabs does it. Shows instant value by demonstrating the product. My prediction is that every company will eventually transform their website into an "agent hub." You'll land on a page with a specific problem. An AI agent greets you and asks what you need. The agent starts working immediately, generating your design, analyzing your data, writing your content. You see real results in seconds. Then, to save or export, you sign up. If I were to start a company today and design a new website, here's what I would do: I'd think about the single biggest pain point and why users are coming to me. Then, I wouldn't try to sell them a solution, but show them one. Let them interact with one. Make them fall in love with it. The best websites won't explain what they do. They'll just do it. What's your take on this?
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@oliverbrocato ·
When u go to a landing page and the first thing is a VSL, buttons are huge, there's an essay of text, and tons of customer testimonial screenshots... u already know it's printing money. Outperforms the six-figure branding agency fancy graphics, motion, and animation. Every single day.
- 05
@jforjacob ·
The best thing about building landing pages with AI is the speed at which you can deploy them there is no longer any excuse not to have a unique landing page for every winning angle you run Example here: We tested a completely new angle (going straight to PDP) Saw it was picking up spend and performing decently Took ad transcript, got AI to build a simple listicle based on the transcript and had it live within 20 mins Duplicated the original ad in same campaign and is now outspending the original ad at half the CPA Screenshot here shows total spend for each ad so far (original has been running 5 days longer than new one) but new one now spending around 3x what the original is today) Will now shut off original and and start making improvements to new landing page But I genuinely feel this is the way. Don't worry about making every funnel perfect before launching Just get it out the door quickly, see if it shows signs of life then invest more time and money
- 06
@gregisenberg ·
how to use claude code + 3 MCPs + 2 AI tools to go from cold idea to live A/B test in 1 session (full workflow): 1. connect ideabrowser as an MCP. pull your project context like ICP, positioning, offer, growth strategy directly into the terminal. 2. use ideabrowser skills to generate a lead magnet concept tailored to your niche. it builds the strategy doc and saves it as a file. 3. open paper (connected to claude code). design your landing page visually and iterate on hero, sections, components. design and code stay in sync. dont necessarily need figma here. 4. deploy the landing page. wire up humblytics for analytics like traffic, scroll depth, heat maps, funnel tracking, full attribution. 5. run a no-code A/B experiment directly from claude code. it dynamically swaps your headline on the live site. 6. store the results back into @ideabrowser (pro plan) so your agent compounds context over time. every future decision is informed by past data. 7. everyone can build landing pages now. the gap is knowing what to test, how to get customers, and how to optimize. this stack/workflowcloses that gap. @amirmxt showed me this live and i can't stop thinking about the arbitrage. 99.999% of people don't know this stack exists. it's like when 5 cent facebook ads were around, arbritrage is all over again. episode is finally live on @startupideaspod (full demo there) this one is different. send it to a friend who likes ideas and automating businesses. 100% free to watch this and get your creative juices flowing (let me know what you want me to cover next) watch
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- 07
@eCom_Amin ·
google ads are dead google ads funnels killed it let me enlighten you on the new google ads meta: i'll start with an example: someone searches "why do i wake up at 3am" on google. they land on your product page for a magnesium supplement. price, features, buy now button they leave in 3 seconds it's not that your product sucks, but that the landing experience skipped 3 psychological steps the buyer hasn't taken yet the awareness ladder has 5 stages: unaware, problem-aware, solution-aware, product-aware, most-aware a PDP works on the last two ONLY. the buyer already knows you, already trusts the category, already has their card out but 80% of google traffic is problem-aware and solution-aware. they know the problem. they know solutions exist. they don't know you. they don't trust you. and they're not buying from a brand they discovered 3 seconds ago sending solution-aware traffic to a PDP is walking up to someone at a party and immediately asking them to sign a contract a google ads advertorial funnel fixes this with 4 psychological steps: first it validates the reader's struggle so precisely their brain says "this person understands me." that's rapport. not brand trust, personal trust then it explains the hidden cause behind the problem. something new. the reader is now cognitively invested. leaving means leaving with an incomplete understanding then it introduces the mechanism, not the product. it explains how the problem gets fixed at a biological or structural level. the trust transfers from the author to the logic only then does the product appear. not as a brand asking for money. as the best implementation of a mechanism the reader already believes in the reader doesn't trust the brand. they trust the logic. and the brand becomes the vehicle this is why we took a brand from $57k in spend to $1.21M in revenue at 21x ROAS. same keywords any agency would target. the difference was the landing page matched the buyer's psychological position and google ads quiz funnels take this even deeper each question is a micro-commitment. by the time someone answers 4-6 questions about their specific situation, they're invested. walking away feels like abandoning something they started the result page shows a recommendation matched to their own answers. it doesn't feel like a pitch. it feels like a diagnosis brands running quiz funnels on google cold traffic are seeing 20-40% higher conversion rates than straight advertorials for products above £100 AOV the higher the price, the more the buyer needs to feel like the decision was theirs. the quiz creates that feeling your ads aren't the problem. the psychology of the landing experience is - amin (DM me "LP" if you want me to build these funnels and run google ads traffic to them) Disclaimer: the landers below weren't created by me btw, they're examples. i don't doxx the brands i work with lmao
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@namyakhann ·
Every landing page that converts follows the same arc. - Hero hooks attention in 5 seconds. - Pain section makes them feel the problem. - Solution gives them hope. - Testimonials build trust. - FAQs kill the doubt. - CTA closes with one clear action. Stranger to customer. That's the arc Hero → Pain → Solution → Proof → FAQs → CTA.
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- 11
@mehrab_build ·
Here's how 90% of SaaS founders do SEO: They use AI to publish 30 articles a month targeting keywords like "what is churn" or "how to improve retention." They exchange backlinks with sites that have nothing to do with their niche. Then they wonder why traffic doesn't convert. Here's how it should be done: Build landing pages targeting transactional keywords like: - crm for insurance agents - crm for mortgage brokers - hr software for startups Add content to each page with internal links connecting them together. Then publish alternative and comparison content: - "X vs Y" posts where you compare two competitors, then position your product as the better option - "X alternative" posts where your product is the top recommendation Finally, split your backlinks intentionally. Half to your homepage, the rest to your landing pages and conversion content. Your traffic will grow. But more importantly, it'll convert. Which is the whole point of SEO.
- 12
@Layton_Gott ·
Your landing page is probably broken... Run this test to see: Show it to someone for 5 seconds. Close the tab. Then ask them: → What does it do? → Who is it for? → Why should they care? If they can't answer all 3, your headline is the problem. Not your product. Not your pricing. Not your traffic. Fix that before you spend another dollar on ads. Its the very first thing people see.
- 13
@nicktheriot_ ·
The more I test landing pages and creatives The more I realize none of it matters All of our highest spending / scaling client accounts All have strong offers Not the generic 50% off bs that you see on here But actual offers that can be broken down into a couple things I call this the 3 p's of a great offer People Perceived value Packaging People = your target audience (avatars, niche, persona) whatever you want to call it. It's the person you're talking to. Perceived value = the transformation you're offering that person and how your product gets them there. I also like to use Alex Hormozi's value equation for this. Packaging = this is how you communicate this offer to people. This is your product page, creatives, and landing pages. This gets all the power from People and Perceived value being dialed in
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@neilpatel ·
Every customer buys two things. The product and a better story about themselves. Someone buying skincare is not just buying a cream. They’re buying, “I still look good.” Someone buying accounting software is buying, “I have my business under control.” Someone buying a course is buying, “I’m capable of figuring this out.” That second purchase is where most landing pages lose the sale. They explain what the product does, list a few benefits, and hammer the customer’s pain. But they never answer the silent question underneath every purchase: “What will buying this allow me to believe about myself?” I call this the identity payoff. Before I build a landing page in GoHighLevel’s AI Studio, I ask AI three questions: What is the customer buying? Who do they want to feel like after they buy it? What are they afraid their current problem says about them? Then I give AI Studio this instruction: “Write this landing page around the customer’s identity payoff. Show what the product helps them do, but also what it helps them feel and believe about themselves. Address the problem without shaming them, and make the purchase feel like proof that they are becoming the person they want to be.” Because customers rarely choose the product with the most features. They choose the product that reflects the version of themselves they want to see. Your landing page should not just sell them something. It should show them who they get to become by buying it.
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@yannick_ferire ·
Updated my landing page yesterday 📈 doubling the free trial conversion rate → removed the free editor on the landing page → added more proof of concept and context Here is the breakdown: 🧪 15% conversion to free trial (7% before) 👀 2+ minutes session time (+47%) 🏀 59% Bounce rate (-17%, lower the better) 💸 3 new paying users (my best day so far) Still room to improve! What would you change next?
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@namyakhann ·
3 reasons most saas landing pages don't convert: 1. they build design-first, not conversion-first. looks pretty, says nothing. 2. the copy is an afterthought. headline is generic. CTA says "learn more." visitors leave because they have no clue who the page is even for. 3. no system. every new page starts from zero. no framework, no brand guide, no design system. takes forever and nothing compounds.
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@heyitsalexP ·
Manus for Landing Pages - Initial Impressions I've been seeing a lot of folks on the timeline gas up this feature, so I decided to take it for a test drive. What I did: 1. I asked Manus "what do you need from me to build out a lander around a new angle. It asked for brand guidelines, product info, details on the angle, a landing page template to work from 2. I told it to use the brand's website for brand and product info, gave it a detailed 3 paragraph brief on the angle, and told it to use a reference from another brand for the lander layout and content. 3. It said "great" and took about 10 minutes to build me a live lander...that left a lot to be desired: Branding was wayyyy off. Looked nothing like our website. Fonts were totally different. AI generated images were not brand aligned. Outline was good, but it was giving too much focus to the technical aspects of the mechanism, not enough focus on emotions or outcomes. Takeaway: as I suspected, the folks getting the most out of this feature are likely seeding it with rich, structured context to enable a better outcome. Of course, no one talks about that on here because it isn't "sexy", and the know-how behind it is also "alpha". Next steps: I'm going to build out a context kit for landers–which will probably take me about a week–and then try again. Because if I CAN get this right, it will be powerful. Here's the ugly truth/missing piece in this discussion: When it comes to AI, context enables scalable outcomes. Context comes from reps, and the quality of context is amplified by structured thinking. No one is talking about this, and certainly no one is giving it away for free. If your AI work is outputting slop that doesn't convert–that's why!
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@JamesonCamp ·
7 landing pages to split test. Ads to match. Server-side tracking on all 7. Page by page, click to purchase. Server-side GTM + Meta CAPI, wired up last night through Claude Code. Something that used to drive me insane. I used to pay agencies real money to do this All in one sitting. The technical excuse is gone. Long live the creative.
- 25
@blvckledge ·
fyi, you can reuse your old meta landing pages and let them rip on google easy €19.7K just 30 days after launch. from a page the brand had completely forgotten about. here’s how you can run the same play: for context, this is a cookware brand we work with we were digging through their shopify and found a landing page that had gotten zero traffic for 3 months. the angle was "michelin star chef recommendations for pans." they'd moved on to a new creative direction for meta, so the page just sat there untouched. thing is, that page was converting 14% above their average before they stopped. we knew it worked. so we launched a demand gen campaign on google, in-feed image ads on youtube and discover now it's spending €500/day profitably. most brands have 5-10 pages like this collecting dust. that's five, six figures in revenue if you direct the right traffic to them on google. here's the process we use to find and monetize them: go to shopify → analytics → sessions by landing page filter for custom landing pages only sort by conversion rate look for anything at or above your average that's had flat traffic recently once you know what page you're working with, build the campaign to match: - advertorials/listicles → search ads, demand gen (in-feed image on youtube & discover) - us vs.them → search ads/pmax targeting competitor’s traffic - top x products → search ads targeting research keywords (e.g. “best mattresses) - sales page → search, shopping & demand gen - quiz funnel → youtube ads go check your analytics today. the revenue you're looking for might already be in your account.
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@omarships ·
Your landing page is a reflection of how well you understand your customer. It forces you to reconcile features with clarity. Talk to customers. Kill what doesn’t work. Find your wedge. Then answer one question: “Why should anyone care?” Curious what you think 👇
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- 29
@alexabelonix ·
Your landing page should behave less like a brochure and more like a junior salesperson with manners. Most startup pages only explain: what we do features CTA maybe some logos if we’re feeling rich But a revenue page should qualify: Who are you? What workflow is broken? How urgent is this? What are you using now? What would success look like? Do you want a demo, asset, audit, or setup? Then route the person correctly. Hot lead → founder alert Warm lead → case study Cold lead → useful asset Bad fit → no founder time wasted A website should not just look good. It should reduce sales chaos.
- 30
@maxwellfinn ·
Almost nobody actually reads your landing page the way you do. A vast majority simply scan it (same thing with your ads). They hit the page and their eyes quickly move down the page hitting the headlines, the subheads, the bold lines, the images/graphics and the CTAs. In those few seconds they decide whether the page is worth actually reading or they bounce. Unfortunately, most brands create pages for the small percent who read every word and ignore the masses who are just scanning. If you deleted every paragraph and left only the elements listed above, the page should still tell the whole story and still make the offer compelling. It's pretty easy to test whether your page is good enough for the skimmers. Pull up your page, scroll it fast like a normal person would and only read the stuff that jumps out. Even better would be having a friend and/or relative do this as well.
- 31
@heyblake ·
If you want to know what landing page elements actually matter, find sites running A/B tests right now. Install the Wappalyzer extension (or whatever other one). Browse competitor sites. When you see Optimizely, VWO, or Google Optimize in their stack, that page is being actively tested. Screenshot it. Check back in 30 days. Screenshot again. Whatever changed is what won the test. Free insights from their testing budget.
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@binghott ·
Stop comparing your PDP's CVR against your landing pages. Your landing page only gets paid traffic. Your PDP gets organic, email, Google, direct... all of it. Those sources have completely different intent levels, and that changes everything. High intent sources like Google, email, and ChatGPT convert way higher than Meta or TikTok. Like, not even close. Those people came in already looking for a solution. They're problem-aware, brand-aware, ready to buy. Meta and TikTok audiences weren't looking for anything. They stumbled on your ad mid-scroll. They need more education, more proof, more convincing before they'll buy. The mistake is expecting those pages to perform the same. What works for a high-intent visitor is not what works for a colder social audience. They need different pages, different structure, different messaging. Segment your data by traffic sources so you can better understand the differences. Build pages for the audience that's actually landing on them.
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@yusukelp ·
I built a page showing the difference between weak trust and believable trust on landing pages. Most testimonials don’t increase conversions. They just take up space. So I made a visual breakdown of: - weak vs strong testimonials - proof placed badly vs proof near the CTA - decorative trust vs credibility that actually helps
- 36
@terencebuilds ·
Things I've learned about landing pages the expensive way: - Your hero should name the problem, not the product - Social proof matters more than features - One clear CTA. Not three. Not two. One. - Testimonials without a face don't convert - "Learn more" is where signups go to die - Above the fold is 60% of the decision - Speed is a feature (2s = death) - The FAQ handles more objections than any copy Save this before your next redesign. #BuildInPublic
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@NaivaidyaY66600 ·
Many people ask me, "Navi, why I am not getting conversions from my landing page?" My answer is : "Create multiple landing page, use them, show them to users, collect insights in the admin panel and filter out what is working and what is not" Landing page cannot be a one time wonder, you have to work on it to make it a wonder.
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@blvckledge ·
easy landing page win for ecom brands adjust your page around your market’s shopping behavior the idea is: different markets care about different stuff on the page. for some products, customers want to stock up and get a better deal buying in bulk. for others, they're looking for complementary products to go with it. in others, they enter through one listing and need more options to compare. every market has its own buying habits. and you should build the page around how people shop by: - adding new sections - removing unnecessary ones - changing the order of information - etc let me walk you through an example… in furniture, people want to compare options in your collection. they want to look through colors, materials, styles, and get a feel for what fits before making a decision. (this is usually true in apparel, home goods, etc too) in that case, adding a section featuring similar items (image below) can give you a big lift in conversions. i know it sounds backwards. you’d think showing more options gives people more reasons to bounce. but one test we ran increased the conversion rate by 2-3x. obviously this depends a lot on the category. my point is small changes can have a huge impact when they line up with how customers want to buy.
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@binghott ·
New IG Ads Feature! Found this new feature where it loads the landing page inside the comments. Pretty smart way for Meta to shift high intent users from comments to the site annnnd maybe inflate link click numbers. I have so many questions and a couple thoughts... Questions: 1. Was anyone notified about this? 2. At what point exactly does this count as a "link click" in Ads Manager? When the full page takes over the whole screen? 3. How is this impacting external tracking? This will surely track more visits and bounces... 4. Is this a new trick for Meta to gobble more externally measured attribution credit? 5. What determines if your page gets shown here or doesn't? I'm still seeing ads that don't do this. Thoughts: A. Seems like landing pages with highly relevant and potent headlines and imagery will help win here. B. Don't let your cookie consent bar block your entire page's content in this view little view.
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@jakubmuzzik ·
Just refactored the Case studies on my landing page 🔥 included real projects, real example leads it found with a redirect to the actual post so it feels more real the website links are do-follow so I might have also given away some extra SEO juice :)
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@JustRouzbeh ·
Lighthouse and its landing page just got analyzed by @YoannaJuille and @AymericAveline at https://t.co/rpOdZIaCGR. Already at another level after their notes. I've been an iOS dev for years. @Spaceport_build and @Lighthouse_app_ are my first real attempts at a web SaaS, so a lot of this was new ground for me. PAS framing, where attention actually lands, how features should be positioned, what to cut. Real expert eyes shortcut weeks of guessing. https://t.co/rpOdZIaCGR is highly recommended for people like me, builders who can ship the product but freeze when it's time to position it. If you're an indie dev launching your first SaaS and the landing page is the scary part, talk to them
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@semrush ·
Could Google replace underperforming landing pages with AI-generated versions? Earlier this year, Google was granted a patent for a system that has the potential to replace underperforming brand landing pages with AI-generated versions. There’s no confirmation from Google that the AI landing page patent is being used or ever will be, but it's worth understanding what this patent describes and what you can do now to prepare for continued success. Here’s what you need to know: https://t.co/esZXittRoB.
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@elgermerlo ·
Claude tip I use every week: Paste your landing page copy and ask: "What kind of person wrote this and what are they afraid to say directly?" It exposes where you're being vague because you're not sure who you're talking to. Humbling every single time. Fix those spots and conversions move.
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@SatireExecutive ·
Many $10M+ offers online have AWFUL design But they use different 'aesthetics' to resonate with and convert their target audience. Google docs = aesthetic for founders and hustlers. Signals pure value and clear cut information. Even if it isn't amazing 'design' it resonates with business owners. Flashy landing pages = great for pioneering industries and big ideas (EG AI companies) where you need to impress people and create buzz, but also B2C and infoproducts. Static Infographics = honestly who cares about this shit. Maybe some people AI infographics in ads. People using these as content or to communicate are stuck in 2018. PDFs/presentations = great to look professional to boomers or HNW individuals. Also enjoyed by people who like to consume value p*rn all day and do no work. GHL/Clickfunnel landers = grails for info, digital offers, driving traffic from ads. The odd charm of these traditional funnel pages always seems to convert with the right team behind it. Somehow they are aesthetic. Overedited talking head video with overlays = B2C, great for selling to poors who like flashy things and have fried dopamine receptors. Abused by Instagram Reel lifestyle seller types preaching fake value. Mid camera Loom of a guy in his penthouse = high ticket or b2b. I respect this guy. The aesthetic of not giving a crap but still looking impressive. Average landing page = recipe for killing your company. Either go with the ghl/clickfunnels aesthetic and make your page fast, or get a super good lander made. Anything in the middle is perceived as unaesthetic and ran by a beginner. Aesthetics run 2026. Save this. (Aesthetics, design, marketing and sales are all interlinked)
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@SSage38676 ·
The more innovative your product, the harder it is to explain. And if people can't explain it to themselves, they don't buy it. Most founders respond by writing more — more landing page copy, more email sequences, more ad variations. But the problem isn't volume. It's that every surface says something slightly different. Message Architecture gives you one clear system. One core idea that travels — across landing pages, ads, email, onboarding, and creator partnerships. Build it once. Deploy it everywhere. Let clarity do the selling.
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@SMExaminer ·
I was days away from vacation. My product site looked like it was built five years ago. And I had zero budget to fix it. That's when I decided to try something I'd never done before. In the past, I hired a user interface designer. He built the design system. Then I hired a WordPress developer to make it come to life. This process would take months and tens of thousands of dollars. This time, I didn't have the luxury of going that route. I needed something quick and it needed to look good. Then it clicked. There was a new way to solve this problem. A guest on my AI Explored podcast was raving about the relatively new Claude Design. It's capable of creating slides, wireframes, animations and… landing pages. It was a Saturday and I was just days away from going on vacation. No better time to try something new, right? What I experienced absolutely blew my mind. Here's what I did. I downloaded the product logo and masthead image from my AI Business Society sales page. The main image was an illustration of people in the wilderness pointing to a mountain. And the logo looked like a badge with earth-tone colors. I then went to Claude, clicked on the Design icon, and chose Design System. All I did was upload those two images and the URL of the landing page. Before my eyes, I saw the art elements come alive. Claude Design created motifs and surfaces (paper grain, trail rules, brass hairlines, dark fields), core brand colors (barn red, forest green, brass, sunrise ember…), fonts and spacing, buttons and icons, and a whole lot more. It also was able to clearly identify my style of writing. It keyed in on things like sentence rhythm, social proof use, and even outcomes over features. All of this was simply discerned from what little I gave it. What happened next was the big unlock. There was an option to create a landing page. So I clicked on it. It asked me if I would like to see multiple hero sections to select from. Of course I said yes. Then it started building out the full landing page. It wrote all the copy and it was good. It crafted all the sections. It was amazing. I was flabbergasted. I then downloaded the HTML file and sent it off to two of my staffers and texted them. They loved it. I would go on to art direct Claude Design by simply telling it what to change, just like I was talking to a person. We are now running a split test on the new design and so far it is winning. The initial design took less than an hour. Let me know if you want to see the before and after. Have you tried out Claude Design? I'd love to hear from you. - @Mike_Stelzner
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